Bojangles’® Sweet Potato Pies are the Answer to Pi Day Cravings

Only on 3.14.2017, grab three Sweet Potato Pies for $3.14 at participating restaurants

One of the best ways to celebrate National Pi Day is with Bojangles’ (NASDAQ: BOJA) delicious Sweet Potato Pies. For one day only on Tuesday, March 14, Bojangles’ fans and math enthusiasts alike can enjoy three of Bojangles’ flavorful Sweet Potato Pies at the Pi Day appropriate price of $3.14.

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On March 14 only, celebrate National Pi Day by enjoying three Bojangles' Sweet Potato Pies for $3.14. (Photo: Bojangles')

Since those days in math class, many of us may have forgotten exactly what Pi means. As a refresher, Pi is the ratio of a circle’s circumference to its diameter, it begins with 3.14 and goes on for infinity. If circles and geometry aren’t your thing, we do have something you can wrap your brain around. Head to your local participating Bojangles’ as early as possible on March 14, because at this price, these one-of-a-kind sweet potato pies might not be around all day.

The Bojangles’ Sweet Potato Pie is a delightfully crisp, baked pastry, filled with a creamy sweet potato purée and covered in a slightly sweet butter and cinnamon sugar topping. Rectangular in shape, it’s the perfect snack to grasp in one hand as you work on mathematical formulas with the other.

“We feel the Bojangles’ Sweet Potato Pie is one of the hidden gems of our menu,” said Bojangles’ Senior Vice President of Marketing, Randy Poindexter. “It’s a delicious, unique item that pairs well with our Bo’Town Roasters coffee as a breakfast option or as a mid-day snack. And with this three-for-$3.14 offer, Pi Day is the perfect occasion to share our incredibly flavorful pies with a couple of your friends.”

This Pi Day, tell us where you’re enjoying those delicious sweet potato pies on Bojangles’ Facebook, Twitter or Instagram. Find your nearest Bojangles’ restaurant at www.Bojangles.com. This promotion is only available at participating locations for a limited time. Price, availability and product preparation may vary by location.

About Bojangles’, Inc.

Bojangles’, Inc. is a highly differentiated and growing restaurant operator and franchisor dedicated to serving customers high-quality, craveable food made from our Southern recipes. Founded in 1977 in Charlotte, N.C., Bojangles’ serves menu items such as delicious, famous chicken, made-from-scratch buttermilk biscuits, flavorful fixin’s and Legendary Iced Tea®. At September 25, 2016, Bojangles’ had 699 system-wide restaurants, of which 301 were company-operated and 398 were franchised restaurants, primarily located in the Southeastern United States. For more information, visit www.bojangles.com or follow Bojangles’ on Facebook and Twitter.

Forward-Looking Statements

This press release contains forward-looking statements. All statements other than statements of historical fact included in this press release are forward-looking statements. These statements are not guarantees of future performance and involve a number of known and unknown risks, assumptions, trends, uncertainties and factors that are beyond our control. Should one or more of these risks or uncertainties materialize or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or projected. We undertake no obligations to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise than as required under the federal securities laws.

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Bojangles’, Inc.Cliff Cermak, 704-519-2126PR & Media [e-mail]