Ask Jeeves (NASDAQ:ASKJ)
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Ask Jeeves Announces Expanded Syndication Network
OAKLAND, Calif., June 30 /PRNewswire-FirstCall/ -- Ask Jeeves, Inc., a leading
provider of information retrieval technologies, brands and Internet advertising
services, today announced two new syndication partners: Clear Channel Online
Music & Radio, the online division of Clear Channel Radio and the operator of
approximately 1200 radio stations across the United States, and The Motley
Fool, a leading financial services and media company. These new partners,
combined with Ask Jeeves(R) existing syndication partners, make Ask Jeeves one
of the largest search and advertising networks on the Internet, reaching nearly
one-quarter (25%) of the total online population, according to Nielson/Net
Ratings (May 2005).
"Most Internet-based businesses today realize that search has become a
requisite website function, and that search and contextual advertising can be
effective means of monetization," said Andrew Moers, Ask Jeeves' vice president
of business development, specializing in search and advertising syndication.
"Ask Jeeves' unique syndication solutions enable websites to greatly enhance
user experience and generate a significant revenue stream, all with little
start-up or maintenance cost."
The Ask Jeeves syndication network is comprised of a number of partners
including CNET Networks, InfoSpace, Lycos, Tickle, and Virgin Radio UK. All of
the partners utilize one or more of the following customized syndication
solutions:
Search Syndication. Ask Jeeves' proprietary search technology takes a
unique approach to ranking search results. Like other search engines,
Teoma utilizes a form of link popularity to assist in a page's relevancy
ranking, but goes a step further by also analyzing each web page's
authority on a topic. Teoma is the only web search technology that gives
added credibility to those sites respected as authorities on a particular
subject.
Ask Jeeves also offers site-specific search, as well as a range of
vertical search solutions such as image search and news search. Finally,
Ask Jeeves search syndication can include user-friendly features such as
Zoom, which helps users refine their search queries, and Smart Search,
which helps users find what they are looking for more efficiently.
Advertising Syndication. Ask Jeeves' advertising syndication is based on
a unique blend of keyword-targeted and contextual text and graphical
advertising units, resulting in a web site that includes extremely
relevant and functional advertising units. It is a proven method of
monetizing site traffic, in which revenue is generated from both clicks
and impressions.
Portal Syndication. Ask Jeeves' consumer portal solution provides
partners with an Ask Jeeves-hosted portal, including search, web mail and
content syndication from leading providers. The Ask Jeeves portal
consultants develop a turnkey portal offering, which allows partners to
improve the user experience while simultaneously reducing cost and
opening up enhanced revenue opportunities.
Consumer Software Syndication. Ask Jeeves also develops and manages
customized search software for its partners. The Ask Jeeves search
toolbar offers partners the ability to integrate their own brand and
functionality into a search toolbar, and maintain a persistent presence
on the desktop of their users.
"In addition to our 'out-of-the-box' syndication solutions, the Ask Jeeves team
works with partners on customized solutions tailored to the partner's specific
needs and market opportunity," added Tim Ogilvie, vice president of business
development, specializing in portal and software applications. "Customized
solutions enable us to design an offering that is tailored specifically for
their target market, making the search and online experience more relevant and
useful for their particular audience."
For more information on Ask Jeeves syndication solutions, please visit
http://sp.ask.com/docs/ad/p3.html .
About Ask Jeeves, Inc.
As the 6th largest global web property (ComScore Media Metrix, March 2005), Ask
Jeeves Inc. delivers world-class information retrieval products through a
diverse portfolio of Web sites, portals and downloadable applications. Ask
Jeeves' search and search-based portal brands include: Ask Jeeves (Ask.com,
Ask.co.uk and es.Ask.com), the Ask Jeeves Japan joint venture (Ask.jp), Ask
Jeeves for Kids (AJKids.com), Bloglines (bloglines.com), Excite (excite.com),
iWon (iwon.com), My Way (myway.com) and Fun Web Products (funwebproducts.com).
Additionally, Ask Jeeves owns the differentiated search technology Teoma, as
well as natural language processing, portal and ad-serving technologies. Ask
Jeeves generates revenue from advertisers seeking to reach the company's
broad-based online audience. Founded in 1996, Ask Jeeves has been a publicly
traded company on the Nasdaq National Market since July 1999. Its headquarters
are located in Oakland, California, with offices throughout the United States,
as well as in Europe and Asia. For more information, visit http://www.ask.com/
or call 510-985-7400.
NOTE: Ask Jeeves and Bloglines are trademarks or registered trademarks of Ask
Jeeves, Inc.
DATASOURCE: Ask Jeeves, Inc.
CONTACT: Colby Zintl of Ask Jeeves Corporate Communications,
+1-510-985-7640, or ; or Aimee Yoon of Dotted Line
Communications, +1-617-267-9794, or , for Ask Jeeves
Web site: http://www.ask.com/