Acxiom (NASDAQ:ACXM)
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Acxiom(R) Corporation (Nasdaq: ACXM) today announced the
signing of a long-term agreement with Yellow Book USA, the nation's
oldest and largest independent yellow pages publisher.
"From the onset of our relationship, the Yellow Book management
team was very clear that only the highest quality data would be
associated with their brand," said Richard Howe, Acxiom's marketing
leader. "We are pleased that the Acxiom was capable of meeting the
high standard for quality they demanded on behalf of their customers."
Established in 1930, Yellow Book USA is the oldest and largest
independent yellow pages publisher in the nation. In recent years,
Yellow Book has made a number of strategic acquisitions and entered
scores of new markets. With the recent acquisition of TransWestern
Publishing, Yellow Book now publishes approximately 900 directories in
46 states and the District of Columbia with a distribution of over 100
million. Visit the Yellow Book company website at www.yellowbook.com.
About Acxiom Corporation
Acxiom Corporation (NASDAQ: ACXM) integrates data, services and
technology to create and deliver customer and information management
solutions for many of the largest, most respected companies in the
world. The core components of Acxiom's innovative solutions are
Customer Data Integration (CDI) technology, data, database services,
IT outsourcing, consulting and analytics, and privacy leadership.
Founded in 1969, Acxiom is headquartered in Little Rock, Arkansas,
with locations throughout the United States and Europe, and in
Australia and China. For more information, visit www.acxiom.com.
Acxiom is a registered trademark of Acxiom Corporation.