StorageTek Shines Spotlight On Digital Hollywood Spring 2005

StorageTek Shines Spotlight On Digital Hollywood Spring 2005




   Tom Inglefield to Highlight Best Practices for Managing, Storing and
                         Protecting Media Assets

   WHO:      Tom Inglefield, Media and Entertainment Solutions, StorageTek

   WHAT:     StorageTek(R) (Storage Technology Corporation, NYSE: STK), the
             leading provider of enterprise lifecycle management, today
             announced that Tom Inglefield will present at the forthcoming
             Digital Hollywood Spring Conference 2005 (March 30-April 1,
             2005) on the topic of Video and Audio Management on the Net:
             Encoding, Compression, Video Storage, Security & Media Asset
             Management.

             During this 75 minute session, Inglefield will join leading
             companies in the fields of video and audio content management
             to discuss ways to transform content into a deliverable,
             retrievable and ultimately monetized product for efficient
             broadcasting.

             Since 1990, the Digital Hollywood Conferences have been among
             the leading trade conferences in its field with over 15,000 top
             executives in the film, television, music, home video, cable,
             telecommunications and computer industries attending the event
             each year.

             For more information about the Digital Hollywood Spring
             Conference 2005, visit
             http://www.digitalhollywood.com/LASpring05Agenda.html

   WHERE:    Digital Hollywood Spring Conference 2005, Loews Santa Monica
             Beach Hotel, 1700 Ocean Ave., Santa Monica, California

   WHEN:     9:30 a.m. PT, Friday, April 1, 2005

   CONTACT:  To attend this session, call 310-458-6700, or visit
             http://www.digitalhollywood.com/nysecuregister.html for an
             online registration form.

   About StorageTek


StorageTek is a $2 billion global company that enables businesses, through its
information lifecycle management strategy, to align the cost of storage with
the value of information.  The company's innovative storage solutions manage
the complexity and growth of information, lower costs, improve efficiency and
protect investments.  For more information, see http://www.storagetek.com/, or
call 1.800.877.9220 or 303.673.5151.

TRADEMARKS: StorageTek and the StorageTek logo are registered trademarks of
Storage Technology Corporation.  Other names mentioned may be trademarks of
Storage Technology Corporation or other vendors/manufacturers.

Forward Looking Statements

This press release contains certain statements, projections and forecasts
regarding StorageTek's future business plans, financial results, products and
performance that constitute "forward-looking statements" within the meaning of
the Private Securities Litigation Reform Act of 1995.  These forward-looking
statements can be identified by the use of words such as "may," "will,"
"should," "expects," "plans," "anticipates," and "believes."  There are a
number of risks and uncertainties that could cause the company's actual results
to differ materially.

Some of these risks and uncertainties include, but are not limited to,
StorageTek's ability to develop, manufacture and market new products and
services successfully; the effect of product mix and distribution channel mix
on our gross margins; our ability to execute our Information Lifecycle
Management(TM) strategy; competitive pricing pressures; rapid technological
changes in the markets in which we compete; our ability to attract and retain
highly skilled employees; changes in our management; our ability to protect and
develop intellectual property rights; our reliance on certain sole source
suppliers; our ability to obtain quality parts and components in a timely
manner; general economic conditions in the United States and globally; and
other risks described in StorageTek's Annual Report on Form 10-K, Quarterly
Reports on Form 10-Q, and Current Reports on Form 8-K that are filed with the
Securities and Exchange Commission and which are available on the SEC's
website. 

PRNewswire -- March 29

DATASOURCE: StorageTek



CONTACT:  Joe Fuentes, Manager, Global Public Relations, [phone],

, or Bob Wientzen, Senior Public Relations Manager,

[phone], , both of StorageTek



Web site:  http://www.digitalhollywood.com/nysecuregister.html 

Web site:  http://www.digitalhollywood.com/LASpring05Agenda.html 

Web site:  http://www.storagetek.com/ 

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