PrimeHoldings.com, Inc. Completes Acquisition of Briza Technologies, Inc.

PrimeHoldings.com, Inc. Completes Acquisition of Briza Technologies, Inc. 


SALT LAKE CITY, March 29  /PRNewswire-FirstCall/ -- PrimeHoldings.com, Inc. , a
diversified holding company with early-mover initiatives in the
telecommunications and wireless auction space, and proprietary restaurant and
hospitality industries software, today announced its acquisition of Briza
Technologies, Inc.

Briza Technologies, a Hillsborough, NJ based corporation whose primary business
is the designing, manufacturing and marketing of wireless credit card payment
solutions and Internet security devices.

"From the moment we signed a letter of intent to acquire Briza Technologies in
January of this year, Briza and its management has been in South America,
developing technologies, signing license and marketing agreements, making
acquisitions and developing state-of-the-art enhanced text-messaging and micro
payment services products. In fact there has been such a flurry of positive and
financially profitable activitiesthat we have not had the time to complete
Prime's acquisition of Briza," said Thomas Aliprandi, PrimeHoldings.com's CEO.
"We decided last week to finish our transaction and attack the many markets
waiting for Briza's proprietary products," said Aliprandi.

"With the signing of the Tele Celular Sul Participacoes S.A. contract to use our
SMS technology, the acquisition of IT-Bibow INFO, Ltd. (a Brazilian information
technology services company), the signing of a letter of intent to license
software products, the signing of a letter of intent with the Brazilian
Government-owned Federal University of Santa Catarina to develop market Briza's
products jointly-since January 2004, our proprietary technology is being
marketing in a myriad of channels and isfinding applications in numerous
consumer product and service industries we did not foresee last year," said Ivan
Silva, Briza's President and CEO. "This business really exploded when we decided
to partner with PrimeHoldings and take advantage of its management expertise and
contacts worldwide. With Prime's support and direction, we have done some
incredible things very quickly," said Silva.

"We are now evaluating our many opportunities and building financial projections
to chart our progress for the next 3 quarters. We plan to generate revenues
quickly and sustain our growth through focused sales and marketing as well as
continued acquisitions," said Aliprandi.

Effective with the acquisition, Briza Technologies, Inc. will be a subsidiary of
PrimeHoldings.com, Inc.

  "Safe Harbor" Statement under the Private Securities Litigation Reform Act
   of 1995


Statements in this press release relating to plans, strategies, economic
performance and trends, projections of results of specific activitiesor
investments, and other statements that are not descriptions of historical facts
may be forward-looking statements within the meaning of the Private Securities
Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933 and
Section 21E of the Securities Exchange Act of 1934. Forward-looking information
is inherently subject to risks and uncertainties, and actual results could
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Forward-looking statements may be identified by terms such as "may," "will,"
"should," "could," "expects," "plans," "intends," "anticipates," "believes,"
"estimates," "predicts," "forecasts," "potential," or "continue," or similar
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reflected in the forward-looking statements are reasonable, we cannot guarantee
future results, levels of activity, performance or achievements. The company has
no obligation to update these forward-looking statements. 

DATASOURCE: PrimeHoldings.com, Inc.



CONTACT:  Tom Aliprandi of PrimeHoldings.com, [phone], or





Web site:  http://www.primeholdings.com/ 

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