Comtex to Provide XHTML Format From PR Newswire

More Stylized and Searchable Online News Display 


NEW YORK, June 12  /PRNewswire-FirstCall/ -- Comtex News Network, Inc. (OTC:CMTX) (BULLETIN BOARD: CMTX) , a leading provider of economically useful electronic real-time news, content and SmarTrend(R) market products, announced that news from PR Newswire in XHTML format will soon be available to all Comtex's clients.

XHTML (eXtensible Hypertext Markup Language) is a format that retains the features and functionality of the original document while enhancing online search functions.  XHTML allows content providers to exercise more control regarding the look and feel of their press releases - issuers are able to embed hyperlinks behind keywords and include bullets & underlined text. Dozens of major portals and websites worldwide have already embraced the XHTML format, including Yahoo! Finance, Google News and Morningstar.

Adoption of these features can also improve search engine rankings of press releases.  Appropriate hyperlinks and relevant formatting such as bolded keywords and bulleted highlights may enhance a press release's search engine optimization (SEO) and overall visibility throughout the Internet.

"We are very pleased that we will be distributing XHTML press releases from PR Newswire throughout our extensive network of corporate and database clients," said Chip Brian, Comtex's president and CEO.  "The availability of XHTML technology will bring an extensive array of benefits to our customers, as well as providing our partner's clients with further targeted distribution among our client base."

"Increasing the effectiveness of press releases and measuring the results are key objectives for PR Newswire," said Sarah Skerik, vice president of Distribution Services, PR Newswire.  "Transmitting releases in XHTML through partners like Comtex enables our members to deliver richly-formatted messages across the web."

About Comtex

Comtex (http://www.comtex.com/) provides real-time news, Comtex SmarTrend Alerts(R) and economically useful information.  Comtex customers receive select content from key sources which is further enhanced with stock tickers and an extended lexicon of relevant terms.  With a specialization in the financial news and content marketplace, Comtex receives, enhances, combines and filters news and content received from national and international news bureaus, agencies and publications, and distributes more than one million total stories per day.  Comtex's state-of-the-art technology delivers this relevant content and reliable service in real-time.  Comtex also provides several SmarTrend Alert products to consumers, including a daily stock market letter (Morning Call), selected stock news (SmarTrend Spotlights), and its banner product, SmarTrend Alerts (via subscription at http://www.mysmartrend.com/). Comtex has offices in New York City; Boston, Massachusetts; and Alexandria, Virginia.

About PR Newswire

PR Newswire Association LLC (http://www.prnewswire.com/) provides electronic distribution, targeting, measurement and broadcast services on behalf of tens of thousands of corporate, government, association, labor, non- profit, and other customers worldwide.  Using PR Newswire, these organizations reach a variety of critical audiences including the news media, the investment community, government decision-makers, and the general public with their up- to-the-minute, full-text news developments.

Established in 1954, PR Newswire has offices in 14 countries and routinely sends its customers' news to outlets in more than 170 countries and in more than 40 languages.  Utilizing the latest in communications technology, PR Newswire content is considered a mainstay among news reporters, investors and individuals who seek breaking news from the source.  PR Newswire's leading services include ProfNet(SM), eWatch(TM), MEDIAtlas(TM), Search Engine Optimization, MediaRoom, MediaSense(TM), MultiVu(TM), U.S. Newswire, the preeminent policy newswire in the industry, Vintage Filings, the fastest growing Edgar filing company, and Hispanic PR Wire, LatinClips and Hispanic Digital Network, the foremost Hispanic communications services.  PR Newswire is a subsidiary of United Business Media plc of London.

SmarTrend(R) is a registered trademark of Comtex News Network, Inc.

Please Note:  Except for the historical information contained herein, this press release contains forward-looking statements within the meaning of Section 21E of the Securities and Exchange Act of 1934, as amended, that involve a number of risks and uncertainties.  These forward-looking statements may be identified by reference to a future period by use of forward-looking terminology such as "anticipate," "expect," "could," "intend," "may" and other words of a similar nature.  These statements involve risks and uncertainties that could cause actual results to differ materially from those contemplated herein, including the occurrence of unanticipated events or circumstances relating to the fact that Comtex is in a highly competitive industry subject to rapid technological, product and price changes.  Other factors include the possibility that demand for the Company's products may not occur or continue at sufficient levels, changing global economic and competitive conditions, technological risks and other risks and uncertainties, including those detailed in the Company's filings with the Securities and Exchange Commission. Comtex undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

  Contact:   Amber Gordon           Rachel Meranus, PR Newswire
                  
             703-797-8011           201-360-6776


DATASOURCE: Comtex News Network, Inc.



CONTACT:  Amber Gordon of Comtex News Network, Inc., [phone],

; Rachel Meranus of PR Newswire, [phone],

 



Web site:  http://www.comtex.com/

http://www.prnewswire.com/ 

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