U.S. Smokeless Tobacco Announces Price Increase for Moist Smokeless Tobacco Products

U.S. Smokeless Tobacco Announces Price Increase for Moist Smokeless Tobacco
Products 


GREENWICH, Conn., Nov. 10  /PRNewswire-FirstCall/ -- U.S. Smokeless Tobacco
Company today announced wholesale prices on all Copenhagen and Skoal products
will increase by 12 cents to $2.81 per can, Rooster will increase by 16 cents to
$2.44 per can and Red Seal will increase by 16 cents to $1.87.  The price
increases will take effect November 17, 2003.

U.S. Smokeless Tobacco Company is a distinctly different tobacco company.
Through its subsidiaries, it is a leading producer and marketer of moist
smokeless tobacco products.  The company's primary brands are Copenhagen, Skoal,
Rooster and Red Seal.  The company is the only smokeless tobacco manufacturer to
sign the Smokeless Tobacco Master Settlement Agreement (STMSA).  Under the
STMSA, the company voluntarily adopted an array of advertising and promotional
restrictions and agreed to pay $100 million towards programs to reduce youth
access to tobacco products and combat youth substance abuse. 

DATASOURCE: U.S. Smokeless Tobacco Company



CONTACT:  Media Relations - Michael Bazinet, [phone], or Investor

Relations - Mark A. Rozelle, [phone], both for U.S. Smokeless Tobacco

Company



Web site:  http://www.ustshareholder.com/ 

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