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For immediate release 25 September 2003
UNITED BUSINESS MEDIA
US High Tech Publishing Statistics: August 2003
Summary
Month of August 2003
The business information market serving the technology industry, measured in
terms of advertising page volumes, decreased by 12.4% the month of August
compared to August 2002. CMP Media's continuing technology publications
recorded a 6.8% decrease against August 2002.
CMP Media improved its market share compared to 2002 - its continuing titles
held a share of 30.0% in August 2003 up from 28.2% in August 2002.
Calendar Year to August
The market decreased by 15.7% compared to the year to August 2002. CMP's
continuing titles, in the year to August 2003, recorded a 10.5% decrease in
advertising page volumes against the year to August 2002.
Market share of CMP Media's continuing titles year to date was 29.3% up from
27.6% in the prior year period.
Rolling twelve months to August 2003
The market decreased by 16.9% in advertising page volumes in the twelve months
ended August 2003 compared to the twelve months ended August 2002. CMP Media's
continuing High Tech publications recorded a 10.2% decrease in the same period.
MARKET SEGMENT - ADVERTISING PAGE VOLUMES
MONTH OF August 2003
2003 2002
2003 2002 Change Market Market
03 vs 02 Share Share
Pages Pages % % %
CMP Media
Continuing 1,558 1,671 -6.8% 30.0% 28.2%
Discontinued 0 11 0.0% 0.1%
CMP Media Total 1,558 1,682 -7.4% 30.0% 28.3%
Whole Market
Continuing 5,196 5,709 -9.0% 100.0% 96.2%
B2B Tech 4,750 5,253 -9.6% 91.4% 88.5%
Publications
General Business 446 456 -2.2% 8.6% 7.7%
Discontinued 0 225 0.0% 3.8%
Total Market 5,196 5,934 -12.4% 100.0% 100.0%
CALENDAR YEAR TO August 2003
2003 2002
2003 2002 Change Market Market
03 vs 02 Share Share
Pages Pages % % %
CMP Media
Continuing 13,197 14,743 -10.5% 29.3% 27.6%
Discontinued 30 279 0.1% 0.5%
CMP Media Total 13,227 15,022 -11.9% 29.4% 28.1%
Whole Market
Continuing 44,797 50,427 -11.2% 99.4% 94.4%
B2B Tech 40,373 45,833 -11.9% 89.6% 85.8%
Publications
General Business 4,424 4,594 -3.7% 9.8% 8.6%
Discontinued 267 3,000 0.6% 5.6%
Total Market 45,064 53,427 -15.7% 100.0% 100.0%
TWELVE MONTHS to Date
2003 2002
2003 2002 Change Market Market
Pages Pages % Share % Share %
CMP Media
Continuing 21,113 23,504 -10.2% 28.8% 26.7%
Discontinued 96 973 0.2% 1.1%
CMP Media Total 21,209 24,477 -13.4% 29.0% 27.8%
Whole Market
Continuing 72,110 81,688 -11.7% 98.5% 92.7%
B2B Tech Publications 64,790 73,232 -11.5% 88.5% 83.1%
General Business 7,320 8,456 -13.4% 10.0% 9.6%
Discontinued 1,136 6,447 1.5% 7.3%
Total Market 73,246 88,135 -16.9% 100.0% 100.0%
MAJOR CMP TITLES
August 2003 YTD August 2003
+ Pages % Change + Pages % Change
Information Week -8.2 -5.0 -201.1 -11.3
EE Times -43.3 -17.2 -463.2 -18.7
Dr Dobb's -17.6 -34.3 -68.5 -14.5
Network Computing -7.9 -7.3 +74.6 +8.3
ebn -51.0 -37.7 -377.9 -32.3
Network Magazine -11.0 -24.2 -191.7 -38.8
CRN +39.1 +18.4 +122.7 +7.7
VAR Business -14.6 -11.8 +77.0 +8.6
Source - IMS: Auditor
-Ends-
For further information, please contact:
Michael Waring United Business Media 020 7921 5031
Colin Browne The Maitland Consultancy 020 7379 5151
Nick Molden United Business Media 020 7921 5097
Notes to Editors:
CMP MEDIA LLC
CMP Media LLC (www.cmp.com) is a leading integrated media company providing
essential information and marketing services to the entire technology spectrum
-- the builders, sellers and users of technology worldwide. Capitalising on its
editorial strength, CMP is uniquely positioned to offer marketers
comprehensive, integrated media solutions tailored to meet their individual
needs. Its diverse products and services include newspapers, magazines,
Internet products, research, direct marketing services, education and training,
trade shows and conferences, and custom publishing.
BASIS OF COMPILATION OF STATISTICS
The statistics, which are the main subject of today's release, are
independently compiled by IMS/Auditor. The basis of compilation includes:
* pages are hand counted and verified by the publishers
* regional ads are counted if in over 50% of circulation
* house ads are not counted
* inserts are counted if bound in publication
* the database will continually be updated as more accurate information
arrives
All CMP High Tech publications are tracked. CMP determines the competitive set
of publishing titles which are measured on its behalf by IMS Auditor and
periodically adjusts the population to ensure that it is properly
representative of the changing US business technology advertising market in
which CMP competes.
Note: that these statistics represent only total advertising page volumes as
counted above, they do not represent paid advertising page volumes nor do they
show the revenue yields which the operators in these market segments have
achieved.
This press release includes statements which are not historical facts and are
considered "forward-looking" within the meaning of Section 27 of the Securities
Act of 1933, as amended. These forward-looking statements reflect UBM's current
views about future events, business and growth strategy and financial
performance. These forward-looking statements are identified by their use of
terms and phrases such as "believe," "expect," "plan," "anticipate," "on
target" and similar expressions identifying forward-looking statements.
Investors should not rely on forward-looking statements because they are
subject to a variety of risks, uncertainties and other factors that could cause
actual results to differ materially from UBM's expectations. UBM expressly does
not undertake any duty to update forward-looking statements. Management does
not attempt to update forecasts unless conditions materially change.
END
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