SUPER DELUXE Establishes Itself as a Destination for New & Original Comedy Programming

Projects from Established and Emerging Artists Distinguish Turner's Ad-Supported Broadband Network



ATLANTA, Feb. 21  /PRNewswire/ -- Since going live in mid-January, SUPER DELUXE has attracted more than one million unique users* with its wide range of original comedy programming, from short films and sketches to episodic series and more, all presented in a focused social network.  Featuring exclusive original comedy videos from established names and rising stars, this new ad-supported comedy broadband network from Turner Broadcasting System, Inc. (TBS, Inc.) is available online at superdeluxe.com and will soon expand to such other platforms as cable VOD, mobile phones and personal media players.

"We are thrilled with the positive response we have received from both artists and fans," said Drew Reifenberger, SUPER DELUXE's senior vice president and general manager.  "We've premiered many original series and have many more ready for their debut, ensuring SUPER DELUXE will continue to be fresh and unpredictable."

Artists with original series currently available on SUPER DELUXE include the following:

  * Maria Bamford (Dropout, Comedians of Comedy)
    "The Maria Bamford Show" -- Maria moves back in with her parents after a
     nervous breakdown.

  * Richard Belzer (comedian and cast member of Law & Order: SVU)
    "Belzervizion" -- Industry inside jokes and send-ups by this veteran
    comedian.

  * Fark.com (community Web site dedicated to the news of the weird)
    "Fark TV" -- Daily skits of the most warped headlines.

  * Dave Foley (The Kids in the Hall, NewsRadio)
    "Real Scientific" - Dave does a faux science show.
    "Can't Sleep" -- Insomniac Dave hosts a variety show from his bedroom.

  * Dave Hill (comedian)
    "Little Michael Jackson and Me" -- Dave's adventures with a Spanish-
     speaking, Michael Jackson-impersonating little person.

  * Honor Student (sketch troupe):
    "Chasing Donovan" -- The love life blunders of a socially challenged
     young man.
    "Ulysses S. Grant" -- The late president hides out in modern-day L.A.

  * Eugene Mirman (comedian)
    "Space Talk from Dimension Eugene" -- Eugene hosts a trippy talk show
     from his home planet.

  * Lance Myers (Space Jam; A Scanner Darkly)
    "The Ted Zone" -- Animated series about the life and struggles of a
     grown-up nerd.

  * The Post Show (sketch troupe)
    "The Post Show" -- New York-based sketch comedy featuring spot-on
     parodies of pop culture.

  * Brad Neely (Creased Comics)
    "The Professor Brothers" -- Animation about a pair of academic siblings
     and their life lessons.
    "I Am Baby Cakes" -- Flash animation about the absurd life of a singing,
     role-playing man-child.

  * Olde English (sketch group)
   "Olde English" -- New York-based sketch comedy taking on a variety of
    subjects.

  * Chelsea Peretti (Variety Shac)
    "Making Friends with Chelsea Peretti" -- Chelsea makes new buddies on
     the streets of New York.

  * Corky Quackenbush (MadTV)
    Topical stop-motion animated shorts.

  Artists coming soon to SUPER DELUXE include the following:

  * Dave Attell (Insomniac)
    "Attellevision" -- Dave hosts a variety show from an anthropomorphic
     bar.

  * Wayne Brady (Who's Line Is It Anyway?, Chappelle's Show)
    Music Video Parodies -- Wayne does MTV.
    "The Smiley Johnson Variety Hour" -- A '50s-era variety show with Wayne
     as the disgruntled non-PC host.

  * David Cross (Mr. Show, Arrested Development)
    A yet-to-be-titled sketch show.

  * Jay Johnston (Mr. Show, The Sarah Silverman Program)
    "Life 101" -- Sketch lessons about life.

  * Barry Marder (Welcome to Hollywood)
    "Burst of Insanity" -- Visual bursts of insanity from the
     author/nutcase.

  * Bob Odenkirk (Mr. Show, Saturday Night Life)
    "Derek and Simon" -- Absurd adventures of two friends on the prowl.

  * Rondovie Industries (The Rascal)
    "Treasure Trail" -- Satire about treasure hunters.

  * Horatio Sanz (Saturday Night Live)
    "Gangsta in Outer Space" -- The title says it all.

  * Bobby Tisdale (Stella, Junebug, Comedians of Comedy)
    "Bobby's Beautiful Bed and Breakfast" -- Bobby runs a B&B out of his
    tiny Manhattan studio apartment.

  * Alan Zweibel (SNL, Curb Your Enthusiasm)
    "My First Love" -- Inspired by Zwiebel's essay about his first love,
     Sarah, Abraham's biblical wife.



In addition to the new content coming to the broadband network, Dimension Films' Grindhouse and 360 OTC will both serve as sponsors for SUPER DELUXE through extensive co-branded promotions.

Through April 15, Grindhouse will receive extensive branded coverage on the home page of SUPER DELUXE, as well as featured pre- and post-roll content on select programs.  From groundbreaking directors Quentin Tarantino and Robert Rodriguez, Grindhouse delivers the ultimate film experience: a double- bill of thrillers that recall both filmmakers' favorite exploitation films. Tarantino's film, Death Proof, is a rip-roaring slasher flick in which a killer pursues his victims with a car rather than a knife, while Rodriguez explores an alien world eerily familiar to ours in Planet Terror. Users of SUPER DELUXE may also have access to a custom-designed page devoted to the premiere for Grindhouse, featuring videos, a photo gallery, fan groups, contact groups and downloads.  Featured videos include trailers, footage and a behind-the-scenes look at the making of the film.  Grindhouse opens in theatres on April 6.

As the official spring break partner of SUPER DELUXE, 360 OTC will receive a custom-designed page featuring videos, fan groups, contact groups and downloads, as well as a mobile component that promotes consumer interaction with both brands.  Running through May 15, featured videos include a special program filmed from the beaches of spring break. 360 OTC will also feature SUPER DELUXE content on its Airship Skyscreen as part of the co-branded beach- cruising marketing partnership.

SUPER DELUXE is a place for artists and fans to get together and share great original comedy.  Each artist receives his/her own personalized spot on the social network, which includes exclusive content and opportunities to promote appearances and projects or to further customize the experience. After registering free at SUPER DELUXE, users can begin to trade videos with the artists and engage them in discussing their work.  Features include the ability to upload, rate, share and discuss videos, as well as to exchange personal messages with artists and other fans.  Among the new features in development are groups, which allow fans to join artists and others to share and discuss their favorite funny videos.

"It's really exciting," Reifenberger said.  "Now that the network has launched and people can experience it first-hand, artists and fans are already interacting beyond our expectations, and we have so much more in store for them."

Turner Broadcasting System, Inc., a TimeWarner company, is a major producer of news and entertainment product around the world and a leading provider of programming for the television industry.

*Source:  Omniture 2007 - Yearly Unique Users 

DATASOURCE: SUPER DELUXE



CONTACT:  Gina McKenzie of Super Deluxe, [phone], or

; or Jennifer Toner of TBS Inc. Ad Sales and

Marketing, [phone], or 



Web site:  http://www.superdeluxe.com/

http://www.turnerclassicmovies.com/ 

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