Prolong (AMEX:PRL)
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Prolong Teams Up With Japanese Retailers
Home Stores Give Nod to Prolong Products
IRVINE, Calif., June 20 /PRNewswire-FirstCall/ -- Prolong International
Corporation (AMEX:PRL) (http:/www.prolong.com), a technology driven holding
company and parent of Prolong Super Lubricants, Inc., manufacturer and marketer
of high tech, cost-saving, consumer, commercial and industrial products, is
very pleased to announce that two separate major home improvement chains in
Japan are actively marketing and selling Prolong Engine Treatment and Fuel
System Treatment in their stores.
Patented Prolong(R) Engine Treatment and Prolong Fuel System Treatment are now
on shelf at 85 Super VIVAHOME stores owned by Tostem Viva Corporation
www2.vivahome.co.jp and at 187 NAFCO home centers
http://www.nafco.tv/corporate/english/index.html packaged for the Japanese
marketplace and merchandised in special, highly visible store displays. The
schedule for expanded retail distribution is well under way. Both Prolong
products are instrumental in optimizing vehicle operating efficiency and fuel
economy while helping to reduce emissions, benefits highly sought after in
Japan whose residents often experience extremely congested driving conditions
and exorbitant fuel prices.
"Our partnerships with VIVAHOME and NAFCO and presence in their stores is
really an endorsement of Prolong and its cost saving products. There is more
than significant potential for the sale of Prolong products to Japanese
consumers and businesses. With their collective distribution reach, Prolong
has achieved another major step in the expansion of its international sales
strategy," confirms Jeff Victer, Director International Sales.
"NAFCO and VIVAHOME have been instrumental in the introduction of our flagship
products to Japanese consumers. Our products are being well-received and as
their merits are realized and promoted through advertising and word-of-mouth,
we have exciting potential to expand the product line and consumer sales in
Japan, one of the largest car-care markets in the world," added Lawrence Kahn,
Prolong's VP of Marketing.
Prolong's expansion into the Japanese market is through its distribution
agreement with the Pacific Merchandising Division of long-standing Mutual
Trading Co., Inc., well-versed in the successful overseas sale and shipping of
food, housewares and automotive supplies to various international destinations.
Prolong also currently has distribution partners in Canada, Chile, China,
Czech Republic, Germany, Hong Kong, Hungary, Iceland, Italy, Malaysia, Mexico,
Puerto Rico, South Africa and the United Kingdom and is actively seeking well
established international trading partners.
Prolong Super Lubricants, Inc. is an operating subsidiary of Prolong
International Corporation. Prolong International Corporation (AMEX:PRL), a
consumer products holding company headquartered in Irvine, California, through
its operating subsidiaries, manufactures, markets and distributes a complete
line of patented lubricant and proprietary automotive, commercial/industrial
and household products. The company's products are marketed and sold under the
brand name Prolong Super Lubricants(R) and are used in automotive, industrial,
commercial and consumer applications. Prolong products are sold throughout the
United States at major chain stores, auto retailers, industrial supply stores
and in international markets. More information about Prolong International
Corporation and its products can be obtained at http://www.prolong.com/.
Forward-Looking Statements
Certain statements in this news release that relate to financial results,
projections, future plans, events, or performance, are forward-looking
statements within the meaning of Section 27A of the Securities Act of 1933, as
amended and Section 21E of the Securities Exchange Act of 1934, as amended and
involve significant risks and uncertainties, including, but not limited to, the
following: competition, cost of components, product performance and market
acceptance of new products. The words "estimate," "project," "potential,"
"intended," "expect," "anticipate," "believe" and similar expressions or words
are intended to identify forward-looking statements. The Company's actual
results could differ materially from those anticipated in such forward-looking
statements as a result of a number of factors and conditions. These risks and
uncertainties, and certain other related factors, are discussed in the
Company's Form 10-K, Form 10-Q and other filings with the Securities and
Exchange Commission. In light of the significant uncertainties inherent in the
forward-looking information included herein, the inclusion of such information
should not be regarded as a representation by the Company or any other person
that the Company's objectives or plans will be achieved. These forward-looking
statements are made as of the date of this release and the Company assumes no
obligation to update such forward-looking statements.
DATASOURCE: Prolong International Corporation
CONTACT: Thomas C. Billstein, Investor Relations, of Prolong
International Corporation , +1-949-587-2700
Web site: http://www2.vivahome.co.jp/
http://www.nafco.tv/corporate/english/index.html
Web site: http://www.prolong.com/