Polyair's XPAK Mailer Offers Unmatched Protection and Ease-of-Use

Extremely Light Weight, the XPAK Provides Heavyweight Strength and Durability and is Easily Customized for Use as a Completely Reusable, Resealable Mailer



TORONTO, Aug. 30  /PRNewswire-FirstCall/ -- Polyair, an industry leader in the North American protective packaging market, announces availability of the XPAK, the ultimate mailer.  In response to customers' call for protective packaging that cushions their every need, the XPAK polyethylene bubble mailer provides critical product integrity and security with its superior strength, tamper resistance, and ease of loading.  Extremely light weight, XPAK is easily customized to perform as a completely reusable, resealable mailer.

Polyair also rolls-out the definitive website for their state-of-the-art mailer at http://www.xpak.com/ and via the Polyair site at http://www.polyair.com/.   The website provides an animated, interactive avenue for Polyair customers to learn more about XPAK, the lightest and toughest polyethylene bubble mailer in its class, and how to achieve the ultimate in product integrity and cost savings.  "Connecting with customers is our top priority, and our new XPAK site is part of our strategy to keep our virtual connections as vibrant and interactive as our in-person ones," states Alan Castle, President, Polyair.  "Via compelling customer case studies and illustrative product specifications, the XPAK website provides insight on how to achieve significant savings and complete product integrity."

XPAK was engineered to combine the best attributes from all other packaging options into one efficient design.  "Customer response has been exceptional with the XPAK exceeding expectations and winning in every situation -- be it cost, labor, or postage savings, appearance, protection and security," said Rudy Ponce, Polyair's Director of Marketing.  "XPAK truly is the ultimate mailer.  It can take virtually anything put in it or thrown at it."

Customers from multiple market segments, ranging from Internet retailers to pharmaceutical companies, are expressing enthusiasm for XPAK.  "The tremendous increase in online and catalog shopping necessitates the aggressive management of shipping and packing costs along with successfully managing our customers' buying experiences," adds Ponce.

Maximum Effectiveness

Engineered with high-slip Durabubble, laminated to courier-grade polyethylene film, XPAK is the toughest and lightest mailer in its class.  It is the perfect solution to replace small boxes and cartons and surpasses heavier mailers with significant savings on postage and labor, all while providing enhanced product security and integrity.

XPAK provides maximum product integrity and is 100% recyclable. Its courier-grade polyethylene shell provides ultimate tear, weather and puncture resistance.  The hot melt closure combined with XPAK's superior side seam strength creates a tamper-evident package that delivers the ultimate in strength, security and ease-of-use.

Brilliant Design

Designed with a bright white outer shell, XPAK offers the cleanest appearance and best printability in the industry.  It allows high-quality printing in eight colors.  Printing can include a simple logo, return address or 100 percent coverage.  It is available on one or both sides of the mailer to let customers extend their branding efforts.

  Customers can also choose from numerous other product options including:
   * Twelve standard sizes of #000 to #7
   * Up to two perforations for easy opening
   * Two adhesive strips for customers who want a reusable mailer
   * Metalized anti-static release liner
   * Registered glue
   * Anti-static Durabubble
   * Custom sizes and film gauges

  Beats the Competition


No other poly bubble mailer delivers comparably or better than XPAK when it comes to performance, features, customization and options.  When compared to kraft or macerated mailers XPAK delivers:

   * Superior integrity, security, printing, appearance
   * Significantly lighter, stronger and easier to use
   * Lower shipping costs
   * Ability to perforate and make reusable
   * 100% recyclable



Additionally, all standard sizes of XPAK are part of Polyair's Ship Shape(TM) program that minimizes carton shipping costs through UPS and FedEx. "Since superior product protection is built right into XPAK, there is no need for additional void fill or other packaging materials like with corrugated containers and some mailers," said Ponce.  "Our high-slip bubble lining ensures ease of insertion and a hot melt adhesive provides fast, secure closures.  This not only reduces steps in the packing process, boosting efficiency and speeding the line, but significantly reduces shipping, materials and labor costs."

Customer-Focused Solution

"We found many of our customers, especially mail-order and e-commerce retail outlets, needed very end-user friendly components for their mailers," Ponce said.  "The XPAK really focuses on customer satisfaction, both for our customers and our customers' customer.  That means that now mailers can be perforated for ease of opening, printed with very high-quality graphics and reusable for ease of returns.  And, of course, they ensure product integrity by virtually eliminating damage during transit."

While nearly every industry and market can achieve customer and efficiency advantages with the XPAK, its tough, lightweight construction, bright clean appearance and unsurpassed protection make it especially advantageous for markets such as:

       Jewelry                           Hobby
       Consumer Retail                   Cosmetics
       Pharmaceutical                    Automotive
       Fulfillment                       Promotional
       Book publishing                   Apparel
       Outdoor                           Tools/Hardware



"When we began designing the XPAK, we knew our challenge was to create the best performing mailer on the market," continued Ponce.  "We talked to customers, reviewed their packaging processes and listened to their challenges which led us to the creation of the XPAK."

About Polyair

Polyair, a division of Polyair Inter Pack Inc. (AMEX:PPK)(TSE:PPK), manufactures a complete line of protective packaging products and integrated packaging systems.  Polyair Inter Pack Inc. is an industry leader in the North American protective packaging and swimming pool accessory markets.  Founded in 1968, the company is headquartered in Toronto, Ontario, Canada and sells its products through a network of more than 3,000 distributors across North America.  Operating seven manufacturing facilities in the US and four in Canada, Polyair and its team of more than 1,200 employees is committed to providing innovative and unique products and solutions that go beyond customer expectations.  For more information, visit http://www.polyair.com/. 

DATASOURCE: Polyair



CONTACT:  Nancy Tamosaitis of Vorticom for Polyair, [phone],





Web site:  http://www.polyair.com/

http://www.xpak.com/ 

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