Magic Lantern Group Enters into Alliance to Offer TutorBuddy as a Fundraising Vehicle

Magic Lantern Group Enters into Alliance to Offer TutorBuddy as a
Fundraising Vehicle
--Toronto District School Board Markets TutorBuddy to More than 550 Schools--



NEW YORK, April 12  /PRNewswire-FirstCall/ -- Magic Lantern Group,Inc. , a
leading North American distributor of educational content and e-learning
delivery with licensing operations in Canada and the U.S., announced today that
the Company has entered into an alliance with the Toronto District School Board
(TDSB) to include Magic Lantern Group's TutorBuddy(TM) product in its
fundraising outreach program.  TutorBuddy is an Internet-based system that
delivers searchable, curriculum-correlated video programs and learning objects
on-demand to students as an in-home homework and research tool.  TutorBuddy's
growing collection currently has more than 1,600 learning video programs,
indexed into over 12,000 video objects, virtual clips of whole video programs.

The TDSB, which services the Greater Toronto area, recently compiled and
distributed a fundraising guide to the 558 schools that operate within its
district.  The purpose of the guide is to help schools plan and launch their
fundraising activities.  For each TutorBuddy subscription sold, the
participating schoolwill receive a portion of the proceeds in cash.

Magic Lantern Group President and CEO Bob Goddard stated, "Fundraising with
TutorBuddy exemplifies the innovative use of technology for educational
purposes.  We believe TutorBuddy can offer much more tostudents compared to
traditional fundraising vehicles because it provides a significant value-added
educational benefit.  TutorBuddy can be used as an interactive supplement to
in-class room teaching by enabling on-demand access to a large database of
school-curriculum subjects.  In addition, TutorBuddy extends learning into the
home by allowing students access from their personal desktops.  By aligning with
TDSB, we have significantly extended the geographic reach for TutorBuddy. As the
largest school board in Canada, the TSBD should not only provide for additional
market exposure, but also assist us in generating new sales from TutorBuddy
subscriptions."

About the Toronto District School Board (TDSB)

The Toronto District School Board (TDSB) wascreated on January 1, 1998
following the amalgamation of seven individual Boards of Education.  Serving
almost 1.6 million electors of the City of Toronto, TDSB is the largest school
board in Canada and among the largest in North America.  In the 2002-2003 school
year, more than 40% of graduating students ranked as Ontario Scholars for
achieving an average of at least 80% in their top six courses.  TDSB students
consistently meet or exceed the provincial average in province-wide achievement
tests in reading, writing and math.  For more information, visit:
http://www.tdsb.on.ca/.

About Magic Lantern Group, Inc.

Magic Lantern Group, Inc. is a leading, global distributor of learning videos
serving more than 10,000 schools, libraries and social agencies in North
American and international markets.  With 40,000 programs from 300
world-renowned producers including Disney Educational Media, Schlessinger,
Annenberg/CPB and Dorling Kindersley, the Company's educational products
include: Magic Lantern InSite(TM), a digital streaming video product for
schools, libraries and universities and TutorBuddy(TM), an at-home e-learning
product for students and teachers.

Leveraging its position as one of the most highly respected brands in video
educational delivery, the Company is pursuing multiple sales verticals to
maximize total revenues.  Magic Lantern Group operates three strategic
subsidiaries: Magic Lantern Communications, a global distributor of video
content to schools, universities and libraries; Magic Vision Digital Media Inc.,
an emerging provider of on-demand sports entertainment, health and corporate
training digitized content; and Sonoptic Technologies, a leading provider of
online, next-generation digital technology solutions.  For more information,
visit the Company's websites: http://www.magiclanterngroup.com/,
http://www.tutorbuddy.com/, and http://www.magiclanterninsite.com/.

For more information: For investor relations, contact Gary Geraci, National
Financial Network, 781-444-6100 ext. 629, email: . Also visit
http://www.nfnonline.com/gml. At the Company, contact Bob Goddard, Magic Lantern
Group, Inc., 905-827-2755 ext. 454, .

This Press Release contains certain forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of 1995.  The company
has tried, whenever possible, to identify these forward-looking statements using
words such as "anticipates," "believes," "estimates," "expects," "plans,"
"intends," "potential" and similar expressions.  These statements reflect the
company's current beliefs and are based upon currently available information. 
Accordingly, such forward-looking statements involve known and unknown risks,
uncertainties and other factors which could cause the company's actual results,
performance or achievements to differ materially from those expressed in or
implied by such statements.  The company undertakes no obligation to update or
advise in the event of any change, addition or alteration to the information
catered in this press release including such forward-looking statements. 

DATASOURCE: Magic Lantern Group, Inc.



CONTACT:  Gary Geraci of National Financial Network, [phone] ext.

629, ; or Bob Goddard of Magic Lantern Group, Inc., +1-905-

827-2755 ext. 454, 



Web site:  http://www.magiclanterngroup.com/

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