DIGICHIEF Uses ChyTV Plus for Digital Signage Advertising at the Pump

  
    
  
  
    
      DIGICHIEF, a digital signage software and data distribution company, 
      today announced a contract using ChyTV Digital Signage systems to 
      provide a market specific Video Information Display solution for the 
      FUEL VIEW TV Network. The first installation in Lexington, KY has 100 21” 
      pump top LCD displays at area Shell Stations. DIGICHIEF chose the ChyTV 
      Plus Video Graphics Unit (an offering of Chyron - AMEX: CGS), to update 
      each pump top display.
    
    
      “The ChyTV Plus units really are work horses. 
      They’ve proven to be extremely reliable and 
      their small profile works well with the limited space allotted to us at 
      each fueling station,” says Gene Hamm, partner 
      at DIGICHIEF. “Bundled with our data feeds, 
      this solution really creates an engaging experience for the consumer.”
    
    
      The ChyTV Plus units are updated remotely using ChyTV.net, the on-line 
      service launched in 2007 by Chyron. This enables Shell to enjoy the 
      ability of an immediate, personalized and dynamic ad revenue stream. In 
      addition to remote updates and scheduling, DIGICHIEF supplies each pump 
      top display with relevant news, weather, sports, and financial data from 
      their DIGICHIEF Data Feed. The video loop cycles between an abbreviated 
      local newscast and advertising, along with a relevant mix of local news, 
      weather, sports and financial data via an L-Bar graphic.
    
    
      Jim Altemose, Director of Product Development for the ChyTV group 
      explained, “With ChyTV.net providing the 
      connectivity to their various remote sites, FUEL VIEW is able to easily 
      install, monitor and deliver specific real-time content to specific 
      locations. By providing fresh, interesting, locally relevant 
      information, the FUEL VIEW TV NETWORK is able to capture the customer’s 
      attention quickly, adding value for their advertisers.”
    
    
      About Chyron:
    
    
      Chyron continues to define the world of digital and broadcast graphics 
      with Web, Mobile, HD, 3D, and newsroom integration solutions. Winner of 
      numerous awards, including two Emmys, Chyron has proven itself as a 
      leader in the industry with sophisticated graphics offerings that 
      include Online, Chyron's AXIS Graphics online content creation software, 
      HD/SD switchable on-air graphics systems, clip servers, channel branding 
      and telestration systems, graphic asset management and XMP integration 
      solutions, and the award-winning WAPSTR mobile phone newsgathering 
      application, as well as digital signage. For more information about 
      Chyron products and services please visit the Company's websites at www.chyron.com, 
      www.chytv.com and www.axisgraphics.tv 
      (AMEX: CGS).
    
    
      About DIGICHIEF:
    
    
      Digichief, is a subsidiary of CGS InfoGraphics Automation, provides 
      innovative solutions for out of home marketing networks including data 
      distribution of news, weather, financials, trivia, lottery, and sports.
    
    
      About FUEL VIEW TV Network:
    
    
      FUEL VIEW was created in 2007 as a conduit for advertisers focusing on 
      lifestyle marketing. With 100 displays currently active and 80 more 
      launching in August, the FUEL VIEW Network’s 
      core mission is to offer advertisers alternatives to the traditional 
      marketing mediums. FUEL VIEW plans to open 10 additional markets by 
      summer 2009. http://www.fuelviewnetwork.com 
      859.619.4548