Brooke Franchise Corporation Announces January Franchise Additions

Brooke Franchise Corporation Announces January Franchise
Additions 


OVERLAND PARK, Kan., Feb. 28  /PRNewswire-FirstCall/ -- Shawn Lowry, President
of Brooke Franchise Corporation, a subsidiary of Brooke Corporation (AMEX:BXX)
announced selected January 2005 results.

Lowry announced that Brooke Franchise Corporation assisted franchisees and
others in the acquisition of businesses in the states of Arizona, California,
Louisiana, Texas, Florida, Colorado, Tennessee and Illinois. Lowry stated, "As
a result of converting business acquisitions into franchises and the start up
of new franchises, Brooke Franchise Corporation added nine new franchise
locations in January and received approximately $1,300,000 in initial franchise
and conversion fees from the addition of these new franchisees."  To help
observers put the January expansion into perspective, Lowry noted that an
average of 13 new franchise locations were added each month in the prior 12
months resulting in an average of approximately $1,700,000 in initial franchise
fees each month.

Brooke Corporation expects to announce its fourth quarter and fiscal year 2004
consolidated financial results in March 2005.

About our company ...  Brooke Franchise Corporation is a subsidiary of Brooke
Corporation (AMEX:BXX) that distributes insurance, financial, and funeral
services through a network of approximately 375 franchise locations. The Brooke
organization was founded on the belief that local business owners distribute
insurance and related services more efficiently than others if supported by a
franchise system.

Email Distribution ... To receive electronic press release alerts visit the
"Investor Relations" section of the Brooke Corporation website at
http://www.brookecorp.com/ and subscribe to our "Email Alerts" on-line.

This press release may contain forward-looking statements.  Investors are
cautioned that all forward-looking statements involve risks and uncertainties,
and several factors could cause actual results to differ materially from those
in the forward-looking statements.  The following factors, among others, could
cause actual results to differ from those indicated in the forward-looking
statements: the uncertainty that the Company will achieve its short-term and
long-term profitability and growth goals, uncertainties associated with market
acceptance of and demand for the Company's products and services, the impact of
competitive products and pricing, the dependence on third party suppliers and
their pricing, its ability to meet product demand, the exposure to market
risks, uncertainties associated with the development of technology, changes in
the law and in economic, political and regulatory environments, changes in
management, the dependence on intellectual property rights, and the
effectiveness of internal controls.  Investors are directed to Brooke
Corporation's most recent annual and quarterly reports, which are available
from Brooke Corporation without charge or at http://www.sec.gov/ , for a more
complete description of the Brooke's business. 

DATASOURCE: Brooke Corporation



CONTACT:  Anita Larson of Brooke Corporation, [phone],

 



Web site:  http://www.brookecorp.com/ 

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