NEW YORK, June 14, 2021 /PRNewswire/ -- Chobani has done
something that's truly disruptive. We took the sugar out of milk to
make the groundbreaking Chobani® Zero Sugar* with only natural
ingredients.
To create Chobani® Zero Sugar*, Chobani starts with a milk
that's been filtered to reduce naturally occurring sugar. From
there, Chobani uses cutting-edge natural fermentation methods that
allow yogurt cultures to consume the remaining sugar. Chobani then
adds natural, non-GMO sweeteners with pleasant tastes like monk
fruit and allulose.
As a result, Chobani® Zero Sugar* is the first nationally
distributed product in the U.S. yogurt aisle that has no
sugar. Sold nationwide at grocery and retail stores this
summer, Chobani® Zero Sugar* has only natural ingredients, 60
calories (per 5.3oz), and zero sugar. With 60% fewer calories than
representative lowfat yogurt with fruit according to USDA FoodData
Central.1 Chobani® Zero Sugar* is for the
health-conscious consumer seeking natural alternatives to sugar. It
is lactose-free, an excellent source of protein, and contains 6
live and active cultures including probiotics.
"Chobani® Zero Sugar* is a revolutionary innovation," said
Peter McGuinness, President and COO
of Chobani. "Our team developed a brand new product that is as
delicious as it is healthy. You won't find another product on
shelves nationwide in the U.S. dairy aisle with 11 grams of protein
and only natural ingredients, but no sugar or artificial
sweeteners."
Chobani's latest innovation comes as the food maker's growth in
the yogurt aisle has outpaced the category. In the last 52 weeks,
the total yogurt category's U.S. dollar sales have increased 2.2%,
while Chobani's growth over the same period was 8.7% in Nielsen US
Food channels2.
The Chobani® Zero Sugar* platform includes 5.3oz single-serve
cups in Vanilla, Mixed Berry, Strawberry, and Blueberry at a
suggested retail price of $1.49,
5.3oz 4-packs available in Vanilla and Mixed Berry at a suggested
retail price of $4.49, and 32oz
multi-serve in Vanilla at a suggested retail price of $5.49.
*Not a low-calorie food based on FDA regulations
Chobani also launches Greek Yogurt Mango &
Cream, a collaboration with UNSTUCK™ to help
refugees find jobs.
UNSTUCK, an initiative from the Tent Partnership for Refugees,
aims to help people who have been forced to flee their home
countries. Chobani and Tent, which Chobani founder Hamdi Ulukaya started in 2016, believe that once
a refugee gets a job, they stop being a refugee.
The collaboration drives jobs for refugees by sourcing mango
from suppliers committed to employing Venezuelan refugees. People
have fled Venezuela to escape
violence, political repression, and economic collapse. With over
5.6 million Venezuelans forced to leave their country, this has
become one of the largest refugee crises in the
world3.
Chobani® & UNSTUCK™ Greek Yogurt Mango & Cream is sold
nationally in 5.3oz 4-packs at a listed suggested retail price of
$4.29.
"Our goal is to create a coalition of businesses – starting with
food and beverage companies like Chobani, our pilot partner – that
will make and sell UNSTUCK co-branded products. We want to bring
more brands on board to help us make an even greater impact. The
more UNSTUCK products we sell, the more ingredients brands source,
the more job opportunities for refugees we help create," said Nick
O'Flaherty, Director of UNSTUCK.
"We've always been a company with heart and soul. This new
product, while absolutely delicious, is innovative in its supply
chain design. This is not a typical charity product, we are not
making a donation, but instead the purchase of the product
inherently provides jobs for refugees working at our fruit
suppliers," said Niel Sandfort,
Chobani's Chief Innovation Officer. "UNSTUCK has the potential to
make a meaningful impact on the refugee crisis, so the more brands
that come on board, the bigger the impact we can make
together."
In addition to Chobani® Zero Sugar* and the Unstuck
collaboration, Chobani is also expanding offerings across its
existing platforms, including:
- Chobani® Flip® Limited Batch Chewy Churro: Chewy Churro
Dough, Frosted Cinnamon Bites & Churro Cookie Crumble in a
sweet, cinnamon low-fat (1.5% milkfat) Greek Yogurt.
- Chobani® Oat Oat Nog: Sweet and creamy non-dairy oatmilk
with rich custard and warm-spiced aromas, all accentuated by nutmeg
and clove top notes, and a subtle cinnamon finish.
- Chobani® Oat Coffee Creamer Limited Batch Peppermint
Mocha: Peppermint and chocolate aromas, when mixed with coffee,
blend into a strong mocha flavor with a peppermint finish.
For more information about all Chobani products, please visit
http://www.chobani.com.
About Chobani
Our founding mission is to make "better
food for more people." Chobani disrupted the yogurt category by
making higher protein Greek yogurt, with only natural ingredients,
accessible and delicious. Over a decade later, Chobani has become
America's No.1 selling Greek yogurt while continuously innovating,
launching oatmilks, non-dairy probiotic drinks, dairy- and
plant-based creamers, and ready-to-drink coffees. As we elevate
nutrition for millions of people, Chobani also uses food as a force
for good in the world – putting humanity first in everything we do.
Our philanthropic efforts focus on giving a portion of the
company's annual profits to support the needs of our
communities. All Chobani products are kosher certified, and
are made without any artificial flavors, sweeteners, or
preservatives. With manufacturing in New
York, Idaho and
Australia, Chobani products are
available throughout North America
and distributed in Asia and
Latin America. For more
information, please visit www.chobani.com and www.facebook.com/chobani
About UNSTUCK
UNSTUCK is a new way for brands to
create job opportunities for refugees through their day-to-day
business. Getting back to work is the first step to rebuilding the
lives of the 30 million people forced to flee their homes. UNSTUCK
brand partners develop and market profitable products made with
ingredients sourced from suppliers hiring refugees. Our
self-sustaining model means brands can make an ongoing impact on
refugee employment, and help deliver on their ESG commitments. Find
out more at www.UNSTUCK.org
1 Chobani® Zero Sugar*: 60 calories per 5.3oz; lowfat
yogurt with fruit: 150 calories per 5.3oz (Source: USDA FoodData
Central);
https://fdc.nal.usda.gov/fdc-app.html#/food-details/171285/nutrients
2 Source: Nielsen US Food, Latest 52 weeks ending
5/8/2021
3 Source: Regional Inter-Agency Coordination
Platform for Refugees and Migrants from Venezuela (R4V)
https://r4v.info/en/situations/platform
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SOURCE Chobani, LLC