Feed.fm Fitness And Wellness Customers Innovate With Music

Date : 14/02/2020 @ 12:00
Source : PR Newswire (US)

Feed.fm Fitness And Wellness Customers Innovate With Music

SAN FRANCISCO, Feb. 14, 2020 /PRNewswire-PRWeb/ -- Feed.fm today announced a new set of leading fitness and wellness brands are leveraging the platform to help customers and clients heal faster and exercise better. Feed.fm provides the know how for a wide variety of businesses to overcome difficult licensing, curation and technological challenges to integrate popular music into their brand experiences.

"Music's power to heal and motivate has been known for millennia, but we're only recently seeing a broader understanding of the wide range of benefits," said Lauren Pufpaf, COO of Feed.fm. "Music has the ability to affect both behavioral change, like pushing harder during a workout, and physiological change, like rewiring neural connections. We're excited to make music work for our latest fitness and wellness partners as they seek to improve their customers' mental and physical wellbeing."

New partners on the platform include:

Commercial-Grade Fitness Equipment Paired with Expert Coaching
MyxFitness- Positioned as the Un-Peloton, Myx Fitness is designed to meet users wherever they are on their personal wellness journeys. Myx Fitness offers hundreds of classes ranging from cycling, HIIT, cardio dance and barre to yoga, mindful movement, meditation and everything in between. With commercial-grade equipment and a 21.5" HD touchscreen, the company aims for a truly immersive home training experience.

High Quality Video Workouts
FitOn - Employing unique, innovative technology, FitOn boosts motivation and accountability through a one-of-a-kind social experience that allows users to interact and compete with friends inside and outside of class. FitOn has a roster of top trainers and recently added celebrity partners Jonathan Van Ness and Gabrielle Union.

Community and Wellness
99 walks - While 90% of moms want to lose weight and improve fitness, the company also found that 73% of moms feel lonely and isolated. Their simple but powerful mission is create community, improve wellness and inspire happiness through the simple act of walking together.

Innovating Health Care
Mayo Clinic The number one hospital in America is dedicated to inspiring hope and providing the best care to every patient. With the addition of Feed.fm powered in-room music, the team continues to innovate on behalf of the patient.

A.I. Improvements to Re-envision Home Workouts
World-class technologists, scientists, physiologists and fitness experts are creating a revolutionary, remote workout experience. More to come soon.

Regardless of the health, wellness or fitness experience, Feed.fm is able to help any brand avoid legal gray areas thanks to the company's expertise and commitment to music licensing simplification. Feed.fm's team of curators use a proprietary blend of algorithms combined with human expertise to curate music that best matches a brand's experience. They understand the nuances of how music impacts human behavior, and have amassed millions of points of proprietary metadata to take a scientific approach to create the best possible soundtrack for users.

About Feed.fm
Feed.fm is a technology platform that makes it easy for brands to legally and seamlessly harness the power of music to engage and retain their customers. Feed.fm's team handles the licensing and technical integration of curated music stations to help brands increase key growth and customer retention metrics. Based in San Francisco, Feed.fm was co-founded by Jeff Yasuda (CEO), Lauren Pufpaf (COO) and Eric Lambrecht (CTO), and is backed by investors that include Crunchfund, Core Ventures Group, KEC Ventures, and Fyrfly. For more information, visit https://feed.fm/.


SOURCE Feed.fm

Copyright 2020 PR Newswire

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