Sneex Footwear Takes The Pain Out of High
Heels With Reimagined Hybrid Heel
ATLANTA, Aug. 20,
2024 /PRNewswire/ -- Sara Blakely, the
mastermind behind revolutionizing women's undergarments, introduces
a new brand, Sneex – a luxury shoe that blends the style of a
traditional high heel with the performance and comfort of a
sneaker. Available on Sneex.com, the hybrid heels, or "hy-heels"
feature fine napa leather and suede from Italy and Spain, available in three styles (single
strap, double strap and wide strap) in ten striking colorways.
For years, Blakely has been on a mission to address the agony
that women often feel when they wear high heels. With the invention
of Sneex, Blakely solves three key pain points that are typical in
high heel construction. First, the lack of support between the foot
and the sole of the shoe, causing discomfort and wobbly heels.
Second, the crushing feeling on the ball of the foot caused by
unequal weight distribution. Last, the squeezing of the toes. A
patent-pending design solves these three issues, giving women
comfort and walkability without compromising style.
"Men invented the high heel centuries ago, and its basic
construction hasn't really changed," Blakely said. "There has been
a void in comfortable footwear, and women deserve a new option. I
wanted to create a luxury high heel that prioritizes how women
feel, not just how we look. We are fed the line that 'beauty is
pain'... but I don't believe it has to be. As a consumer, I have
wanted to solve this problem for years."
With Sneex, Blakely also felt she was providing something
missing from the elevated comfort trend. "Consumers are dressing
much more casually now," Blakely said. "While sneakers have been
embraced as an option, there are many times I put on clothes and
still want the height and look of a heel with the vibe of a
sneaker. There was an opportunity there."
For over 25 years, Blakely has been advocating for women through
product by putting comfort at the epicenter of design and
development. She has done this again with the look and feel of
Sneex. "You have to try them on to feel the magic hidden inside,"
said Blakely. "Women either cry, dance or take off running. They
can't believe it's a 3-inch heel!"
Sneex are handcrafted in Spain
with prices ranging from $395 to
$595 in whole sizes ranging from
5-11. For more information about Sneex, follow @Sneex on
Instagram and Tik Tok or
visit www.sneex.com.
ABOUT SARA
BLAKELY
Sara Blakely
is the founder of Spanx... and now Sneex. She is an inventor, a
category creator and an industry disruptor who asks for signs from
the Universe. She is an intuitive brand expert who can embody the
heart and mind of the consumer through putting herself in their
shoes… literally. She's a seeker of ideas who has spent her life
building the courage and mindset to pursue them. She was named one
of TIME Magazine's 100 Most Influential People in the world and was
featured on the cover of Forbes Magazine as the youngest self-made
female billionaire. When she's not disrupting industries, setting
world records, or making pancakes in crazy shapes for her four
small kids… she dreams of a world where the feminine and masculine
energy is more balanced. She has donated millions of dollars to
support and elevate women and girls around the world through her
foundation, and in 2012, she signed The Giving Pledge, committing
half her life's wealth to philanthropy.
Media Contact:
Press@Sneex.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/spanx-founder-sara-blakely-launches-new-shoe-brand-sneex-302225359.html
SOURCE Sneex