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WPP Wpp Plc

753.60
13.80 (1.87%)
28 Mar 2024 - Closed
Delayed by 15 minutes
Share Name Share Symbol Market Type Share ISIN Share Description
Wpp Plc LSE:WPP London Ordinary Share JE00B8KF9B49 ORD 10P
  Price Change % Change Share Price Bid Price Offer Price High Price Low Price Open Price Shares Traded Last Trade
  13.80 1.87% 753.60 756.80 757.00 759.80 739.60 742.60 3,103,220 16:35:26
Industry Sector Turnover Profit EPS - Basic PE Ratio Market Cap
Advertising Agencies 14.84B 111.2M 0.1035 73.14 8.14B

WPP to Take Full Ownership of Madhouse as Part of India Investment Boost

02/08/2018 9:53am

Dow Jones News


Wpp (LSE:WPP)
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By Adria Calatayud

 

WPP PLC (WPP.LN) said Thursday that its GroupM brand will take full ownership of Indian mobile-marketing agency Madhouse as part of broader plans to increase the group's investments in the country.

The London-based advertising giant said the deal will provide GroupM clients with enhanced access to mobile solutions, advertising products and targeting technology. Madhouse--in which GroupM currently has a 50% stake--has offices in Mumbai, Delhi as well as Bangalore and its clients include some of India's leading brands, WPP said.

WPP said its Sudler, Wunderman and Y&R brands, which now operate as joint-venture agencies with Rediffusion, will be developed as wholly owned agencies. The company will sell its stakes in the current joint ventures, it said.

WPP didn't disclose the value of the increased investments in India.

 

Write to Adria Calatayud at adria.calatayudvaello@dowjones.com

 

(END) Dow Jones Newswires

August 02, 2018 04:38 ET (08:38 GMT)

Copyright (c) 2018 Dow Jones & Company, Inc.

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