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WPP Wpp Plc

795.60
-8.20 (-1.02%)
Last Updated: 12:53:59
Delayed by 15 minutes
Share Name Share Symbol Market Type Share ISIN Share Description
Wpp Plc LSE:WPP London Ordinary Share JE00B8KF9B49 ORD 10P
  Price Change % Change Share Price Bid Price Offer Price High Price Low Price Open Price Shares Traded Last Trade
  -8.20 -1.02% 795.60 795.60 796.00 797.00 774.60 782.00 1,244,483 12:53:59
Industry Sector Turnover Profit EPS - Basic PE Ratio Market Cap
Advertising Agencies 14.84B 110.4M 0.1027 77.16 8.52B

WPP, Turkey's Koc Group Team Up to Form Digital Media Agency

05/07/2018 1:35pm

Dow Jones News


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By Dimitrios Kontos

 

WPP PLC (WPP.LN) said Thursday that its GroupM subsidiary and Zer, a company of Turkey's Koc Group, have formed a partnership to launch a new digital media agency called Ingage.

The FTSE 100-listed advertising company said that the joint venture will be "fully backed" by WPP and Koc Group.

The company said Ingage signals WPP's intent to further develop its business in Turkey.

The partnership combines the global media experience of GroupM with the local market strength of Koc Group, and will target local leadership as well as regional influence, WPP said.

The news comes after WPP reportedly submitted an offer for Netherlands-based digital creative agency MediaMonks, in a bidding war with S4 Capital, the new venture of its former Chief Executive Martin Sorrell.

Shares are up 0.7% to 1182 pence.

 

Write to Dimitrios Kontos at dimitrios.kontos@dowjones.com

 

(END) Dow Jones Newswires

July 05, 2018 08:20 ET (12:20 GMT)

Copyright (c) 2018 Dow Jones & Company, Inc.

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