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Share Name | Share Symbol | Market | Type | Share ISIN | Share Description |
---|---|---|---|---|---|
Sosandar Plc | LSE:SOS | London | Ordinary Share | GB00BDGS8G04 | ORD 0.1P |
Price Change | % Change | Share Price | Bid Price | Offer Price | High Price | Low Price | Open Price | Shares Traded | Last Trade | |
---|---|---|---|---|---|---|---|---|---|---|
0.00 | 0.00% | 12.25 | 12.00 | 12.50 | 12.25 | 12.25 | 12.25 | 419,898 | 08:00:19 |
Industry Sector | Turnover | Profit | EPS - Basic | PE Ratio | Market Cap |
---|---|---|---|---|---|
Apparel & Accessories, Nec | 42.45M | 1.88M | 0.0076 | 16.12 | 30.41M |
Date | Subject | Author | Discuss |
---|---|---|---|
05/8/2020 12:06 | I’ve been buying here through lockdown, principally because I felt the crisis was going to be the catalyst for an accelerated change in the way we shop. Yes, online had been growing rapidly, but I was certain it was going to grow even faster. The trading updates seem to have confirmed this, and I’m looking to add again on any significant pullback. I’m a long term holder here now, as I feel their target market is perfect for massive growth. Good luck to you all. A2S | albie two shoes | |
20/7/2020 11:15 | Struggling to Demonstrate a Predictable Growth Story Another placing before Christmas | onjohn | |
18/7/2020 19:18 | SP starting to improve now I think ? | johnsoho | |
07/7/2020 08:43 | Not many figures tho really..... | telbap | |
07/7/2020 08:26 | i'd agree, pretty impressive update. lots of reasons to be optimistic, especially the managements ability to adapt the business and costs to changing markets. well done. | bg23 | |
07/7/2020 08:15 | Pretty much as expected, given update last month. When are results? | swanvesta | |
07/7/2020 07:47 | A very solid trading update today, all things considered. SOS looks strong. | davwal | |
22/6/2020 09:53 | Hi Apad, I'd guess mothballing popular lines that always sell well in the autumn e.g. umbrellas would make sense but mothballing lines that didn't sell well last autumn in the hope that they might sell well this autumn is probably a forlorn hope. At the end of the day it's a question of warehouse storage (is it cost effective, does it use space that could be better used for something else etc.) and stock provisioning (you need to be prudent in valuing stock more than 3-6 months old). As regards furlough, all I can say is that I believe SOS were employing more people than they needed to meet their current sales requirements. SOS had been adopting an aggressive sales amd marketing strategy and had taken on more staff up front to handle the marketing etc. in the belief that they would be able to generate a higher rate of sales growth than would otherwise have been the case. However, because of lockdown, SOS has pared back their marketing stratgey, at least for the time being. This makes sense on two levels. First, it reduces cash burn and second it recognises there is no benefit in trying to sell more to your expected customer base if there is no current demand; SOS's typical customer is supposed to be a bit more savvy, buying to fulfill a need rather than just for the sake of buying something new. I actually take some comfort from the 60% because it's an indication of how much more efficient the operation could be if they weren't aimimg to more than double sales each and every year. I'm really not sure what to think about John Lewis, Next or SilkFred. It certainly works if people are already aware of your brand but then, if they are aware of your brand, why aren't they using the SOS website? If people aren't aware of your brand then they might stumble across it by chance (albeit that the brands don't appear to immediately jump out at you on either the Next or SilfFred websites). I guess what it does do is perhaps enable you to garner new customer information (depending on who is fulfilling the order) and/or give you the opportunity to include some promptional literature with the goods. Bottom line, I think it will offer the opportunity to sell more clothes but I'm not sure that it will surplant direct selling or the need to continue to increase brand awareness going forward. Not sure about the jewellery. Where's that coming from - not on the website as far as I can see or in any recent RNS that I'm aware. If it sells and augments sales I'm all for it. Silver plate is cheaper (which fits in with cost conscious customers) and less gawdy than gold or other modern dress jewellery; more reserved perhaps? Trotsky | thetrotsky | |
21/6/2020 17:23 | Trotsky, I'd be interested to see you observations on these few points. Scott commented on SOS mothballing some of last Autumn's stock, so maybe that will be a help this Autumn, although he doesn't say how much stock. My second-hand experience of furlough staff says that some continue to work in the background (even though it is naughty), which is particularly easy for back office staff. So, maybe the 60% is not so severe as it looks. I'm not sure how I feel about SOS selling through NEXT - I prefer the immersive brand model. However, as they are short of cash for marketing it might be a useful temporary measure? They sell through SilkFred, but you can't easily identify the SOS brand on the SilkFred site. Introducing jewellery at this point seem a little odd. Silver plate doesn't seem to fit their target audience. apad ps This is interesting pre-March. www.sitevisibility.c | apad | |
12/6/2020 14:42 | So says the same Jackson83 who predicted that SOS would be bankrupt by Xmas 2019 and yet here we still are! The recent cashflow information would defy your prediction that there will be a further profit warning soon. SOS have drastically cut back on their marketing spend and furloughed 60% of their staff. In so doing, they've staunched their cash outflows and stabilised their cash position at £4.4m (no change between the end of April and the end of May). In the meantime, SOS has managed to increase revenues year on year, albeit at a lower rate than they might have done if they'd continued their agressive marketing strategy and, whilst the likes of Quiz, BooHoo, Superdry etc. continue to discount to attract custom, SOS has been able to revert back to full pricing and still continue to increase year on revenues. All in all, I personally think that SOS have managed lockdown very well thus far. It's clear that SOS has been able to capitalise on the customers it's attained from it's previous marketing initiatives and somewhat vindicated it's previous, albeit costly, approach to grab market share. Going forward, it is likely to become more difficult as the government's furlough scheme begins to unwind and tough decisions will need to be made as to whether SOS brings back all of their furloughed staff and restarts their previous aggressive marketing strategy; the new agreements with John Lewis and Next could have some bearing on this decision. Personally, I wouldn't be surprised to see another placing come September/October if the unwind of lockdown continues to plan and SOS decides to restart it's marketing strategy but, as it currently stands, I don't see SOS needing to do another placing before then unless they need to raise funds to acquire additional stock before the John Lewis/Next launch (that will very much depend on their suppliers' terms). But, in either of the above circumstances, I would see a placing as a positive sign; not a sign of a company having to staunch lockdown cash outflows but a sign of things returning to "normal". | thetrotsky | |
11/6/2020 08:57 | net losses grow to around £7m so expect poor results soon. PROFITS WARNING SOON | jackson83 | |
11/6/2020 08:56 | top up at 8p | jackson83 | |
10/6/2020 08:53 | I have been watching this share for 2 years. Selling their range in Next from Autumn and cost reduction + plenty of monies in the bank...I hope this will turn into the next BooHoo. Buy | deanmatlazin | |
10/6/2020 07:48 | "Fantastic RNS." And fantastic was the reaction. | glavey | |
09/6/2020 18:28 | net loss expected to rise above 6.6m .. RED FLAG ... Sosandar have said this. | jamesto2 | |
09/6/2020 17:39 | a lot of folk / novice investors bought into the spike today | jamesto2 | |
09/6/2020 17:34 | a net loss expected to be higher than the 6.8m hmmmm | jamesto2 | |
09/6/2020 17:27 | 10p will need to hold or back to 8p again. | jamesto2 | |
09/6/2020 17:20 | bought in at under 5p & sold today on the spike at 13p ... huge losses & zero profits for a few more years | hotaimstocks | |
09/6/2020 17:13 | A poster has said Paul Scot has dumped ? he was our inside man lol | jackson83 | |
09/6/2020 17:09 | MORE FUNDING ON ITS WAY.. cash will run out around September so cheap placement on the cards soon. dilution again | jamesto2 | |
09/6/2020 17:06 | 4m cash left as losses were 7m | jamesto2 | |
09/6/2020 15:36 | £2.65 & 42p... | davwal |
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