Sky Share Discussion Threads

[essentialinvestor] 11/11/2016 09:46

This was highly investable before that large acquisition IMV,
look at net debt.

[raffles the gentleman thug] 11/11/2016 09:44

Young people are switching off from TV sport as part of a drop in average audiences of nearly a tenth in six years, analysts have be claimed.

The findings come amid concerns at BT and Sky about a sharp decline in football audience this season.

Research by Ampere Analysis found that 18 to 24-year-olds, the younger end of the so-called “millennial221; age group, were significantly less likely to consider themselves sports fans than the overall population.

Ampere said it appeared to be a recent phenomenon, citing comparable research a decade ago that found 18 to 24-year-olds were over-represented among sports fans.

According to the latest findings, young people are now 17pc less likely to identify sport as their favourite form of programming than the general population.

Richard Broughton of Ampere said the data should “ring alarm bells” for pay-TV operators, such as BT and Sky, that rely on sport as the main draw for subscribers.

He suggested that the rise of online streaming services such as Netflix and YouTube, as well as social media, was providing stronger competition for young people’s attention. Ampere’s research showed they were much more likely to cite films or box-sets as their favourite entertainment on screen.

Live sport has until recently been typically viewed by industry executives viewed as mostly immune to the upheaval in media habits brought by widespread high-speed broadband access. That belief has helped drive rapid inflation in the cost of rights, with Sky paying 83pc more this season for its Premier League deal.

However, viewing figures on both sides of the Atlantic this year have prompted some soul-searching. Audiences for American football on traditional broadcast channels were down as much 17pc in the first four weeks of the season.

Meanwhile audiences for the Premier League on Sky were down by nearly a fifth in the early stages of the season. BT has also suffered a dip in viewing.

Executives have cited a range of factors such as the absence of Manchester United from European competition, the relegation of Newcastle Utd and Aston Villa, and more viewing via apps. Privately though, pay-TV operators are striving to understand the trends.

Mr Broughton said: “It’s undoubtedly a complicated picture, but the millennial component is certainly part of it.”

Ampere said that for a basket of sports programming across Sky, BT and Eurosport channels, average weekly viewing is down 9pc since 2010.

Mr Broughton said: “Broadcasters and sports bodies need to encourage millennials back to sport, after all, they are the fans, viewers - and subscribers - of tomorrow.

“They will be all too aware that failure to engage younger consumers in sport means being trapped in an unsustainable scenario of escalating rights costs against a backdrop of a declining or stagnating audience base.”

Pay-TV operators are shielded from any financial impact that a decline in interest in sport among young people might have by the fact that they are rarely household bill payers. Both BT and Sky have been seeking to broaden their packages with more box-sets and streaming services.

Sky, the incumbent in pay-TV sport, has also courted younger viewers with Now TV, its own streaming brand, which has no long-term contract.

Mr Broughton said: “The more flexible packages are heading in the right direction but they are sometimes not significantly cheaper because of fear of cannibalising the satellite base. That might have to change.”

[raffles the gentleman thug] 10/11/2016 21:21

performance of Sky just proves you an uneducated fool boix who knows nothing and adds no value whatsoever on this company

[boix] 10/11/2016 20:40

Patience will be rewarded

[raffles the gentleman thug] 10/11/2016 16:21

790p boix and where is your stupid takeover bid ???

[boix] 09/11/2016 19:10

Sorry Raffles you are filtered

[raffles the gentleman thug] 09/11/2016 17:49

shuttttt upppppp and stop trying to encourage others with your incessant takeover rumours on Sky you complete idiot. Look at the fundamentals and they are only going in one direction

[boix] 09/11/2016 17:15

Maybe as the markets settle Fox will finally make that offer?
Has to be done whilst Mrs May is still in charge over here.
I give her 6 months at best.
Fingers crossed.

[raffles the gentleman thug] 04/11/2016 09:29

yep premiership football viewer numbers falling off a cliff. If the scheduling doesn't help them by the time the bigger games come through they will look really exposed, because you can bet subscriber cancellations are gonna be rising Q1

[ball deap] 03/11/2016 17:35

DMF, don't short RBS I'm long on it. Kill your short and go long!!! SKY is still a big short though, it's lost credibility big time.

[dmf] 01/11/2016 08:45

The easy short is RBS !

[ball deap] 30/10/2016 09:59

I've now been told that SKY is going to be a good short again. This Saudi Arabian stock is going to turn to dog shot. SKY has messed up big time and all will be revealed soon. Haha it's low IQ Saudi Arabian owner had screwed this up. Ditch the stock !!!

[raffles the gentleman thug] 28/10/2016 22:34

Sky premiership viewers down 19% so far this season ...

[topdoc] 27/10/2016 23:16

Hello Shanks how is the sheila shagging going

[ball deap] 27/10/2016 21:24

How weird !!! And good news for BOixy my illuminati contact has told me to kill my short trades on Saudi Arabian owned SKY for the short term !!! I've Gone long on RBS if anyone is looking to follow a professional. I'll be back to let you know when to short Saudi Arabian owned SKY again in good time, won't be long before I'm back. HahaSo far this year I'm on fire with some absolutely killer trades haha loving life when it all goes the way I'm told it will, but it is always and will always will be who you know. Your lucky I'm sharing such incite and wisdom with you but I pride myself on my warm heart.

[raffles the gentleman thug] 27/10/2016 11:45

"I think a takeover is EXTREMELY unlikely in the current UK economic environment.I would put a money against it happening unless the valuation collapses - the UK cycle is turning downwards."

[raffles the gentleman thug] 25/10/2016 01:05

Stop encouraging people boix

[boix] 24/10/2016 19:28

Sky Plc (LON:SKY) had its price objective lifted by investment analysts at Barclays PLC from GBX 1,000 ($12.19) to GBX 1,050 ($12.80) in a report released on Monday. The brokerage presently has an "overweight" rating on the stock. Barclays PLC's target price would suggest a potential upside of 27.74% from the stock's current price.

[boix] 24/10/2016 19:09

Strange late reported 10m share/£82m ordinary trade early Friday morning.

[raffles the gentleman thug] 22/10/2016 19:36

Keep your views to yourself boix and stop encouraging people

[topdoc] 21/10/2016 22:43

BOIX is only stating the facts. Pop up next week

[ball deap] 21/10/2016 22:28

Boix'y , please stop the rAmping people's positions are getting killed and you have the big sized testicles to come on here and try to fruit the stock up.

[boix] 21/10/2016 13:50

Three more:
21-Oct-16 UBS Buy - 1,310.00 Reiteration
21-Oct-16 Citigroup Buy - - Reiteration
21-Oct-16 Macquarie Outperform - 1,400.00 Reiteration
21-Oct-16 Societe Generale Buy - 1,320.00 Reiteration