Purecircle Share Discussion Threads

[count chris] 14/2/2012 22:26

True enough. I'm ashamed to say I haven't tried the damn stuff - I'll try to hunt some down then we'll see what the potential is!

[sir rational] 14/2/2012 22:07

Definitely worth monitoring. Been looking at this for a couple years. Not sure a thinly traded share going up 15% means much but the product has good potential.

[count chris] 14/2/2012 21:58

Thanks - looking on the web Stevia seems to be getting allot of positive mentions in the US so I'm sure awareness there must be quite good and people seem to think it's a significant development both for farmers and consumers. Time will tell if people like the taste but the way some of the articles talk about it implies you'd sell more diet soda if you put a big 'Stevia' logo on the can - let's hope that day comes! Up over 15% today but can't see why.

[scrutable] 14/2/2012 09:53

Count Chris. Thanks. very interesting link - worth disseminating widely

[count chris] 06/2/2012 22:30

Stevia article mentioning Purecircle that popped up on a radio stations website. Nothing really of interest for investors (except the slightly worrying talk of 'adaption' near the end) but good to know people are talking about Stevia.

[cnx] 13/1/2012 18:53

jam tomorrow?

[scrutable] 11/1/2012 11:24

top mover today - suddenly come to life this morning, up another 4p ten minutes ago, after being 4p up on opening.

What's up?

This is the time of year when the big food and drink boys announce new contracts for the year.

[a1samu] 03/1/2012 07:48

Heading to 64p according to ii on the 30th December 2011, with stop loss @ 120p.

[pre] 15/11/2011 10:40

another 115k buy....someone accumulating here....breakout will see us head towards £1.75 mark...interesting

[pre] 15/11/2011 09:17

heading for breakout...chunky 115k buy....big boys moving in....

[pre] 14/11/2011 18:02

indeed, this is massive news....EU approval....by my reckoning we should be heading well north of the current share price...be very interesting to see holdings change as institutional investors come on board...broker update to come no doubt will have a significantly higher target price imo..

[spudders] 14/11/2011 17:46

Is this not the news we have all been waiting years for :))

[spudders] 03/11/2011 17:47

Interesting rns. Lots of chatter about Stevia in the sweetener market at the moment.

[edsthebusiness] 20/9/2011 11:55

sir r .. so theres a lot of rats running around with sparkly white chompers then

.ed

[sir rational] 20/9/2011 11:38

Doesn't seem a very thorough study:

Does stevia lead to tooth cavities? According to one study done on laboratory rats, the answer is no. In this study, stevioside and rebaudioside A -- the two primary sweet constituents of the stevia plant -- were tested on a group of sixty rat pups (Das, 1992). The rats were divided into four groups. Group 1 was fed 30 percent of its diet in sucrose (table sugar). Group 2 was given 0.5 percent of its diet in stevioside. Group 3 received 0.5 percent of its diet in rebaudioside A. Group 4, the control group, was given no sugar or sweetener of any kind. There was no difference in the food or water intake among the groups.

After five weeks, the rats were evaluated. There was a significant difference in the condition of their teeth. The sugar-fed rats in Group 1 had significantly more cavities than the rats in the other groups. The rats in Groups 2, 3, and 4 had about the same number of cavities. The researchers stated, "It was concluded that neither stevioside nor rebaudioside A is cariogenic [cavity causing] under the conditions of this study." It appears that the chemicals within the stevia plant that impart its sweetness are not fermentable, and thus do not cause tooth cavities.

[sir rational] 20/9/2011 11:09

How does stevia act upon teeth? Anyone?

I would definitely not buy 'stevia sweetened colas' etc if there were much of a negative effect on teeth.

Two worries I would need answers to: what is the pH level of a given 'stevia cola'? (Demineralization, or loss of tooth material, begins at a pH of 5.5 and lower.)

And does stevia speed up tooth decay like sugar? (Dental caries, also known as tooth decay or a cavity, is a disease where bacterial processes change carbohydrate like sugar in food left on teeth to acid that demineralises hard tooth structure (enamel, dentin, and cementum).)

[bobdouthwaite] 20/9/2011 09:08

Scrutable, well put, please let us know their response.

[scrutable] 20/9/2011 08:03

I have a strong feeling that the market is badly underestimating the time it takes to introduce major changes to the F&B industry as a stevia type situation rarely comes up. I cannot remember any. But it does occur frequently arise in Pharma. Look how long it is taking to establish cannabinoids in place of morphine. GW Pharma the pioneer is in its tenth year and has only just turned a profit and is still only half way through European licensing. Yet it is a product with global future, badly needed, with first mover advantage, patent protection etc and has exponential growth potential.

It may even not be PURE's annus mirabilis in 2012 - but the world desperately needs a silent calory reduction to counteract the obesity and diabetes plagues. One day this requirement has to be met and is worth billions.

Will it be stevia?

1) Why does the company need so many similar versions?

2) Why do the products launched seem to contain stevia/sugar mixes. Is there a taste problem?

3)If it's a cost problem I don't get it. A calory free drink or food free of sugar calories will sell for a premium.

The management is not very empathetic if it does not answer these obvious considerations. Or is it hiding a real marketing obstacle?

I am sending this to the management to see what kind of a reply I get. I await the reply with interest and constructively

[bobdouthwaite] 19/9/2011 17:15

Troc,
I sold out this morning at a considerable loss, having lost patience with the 'jam to-morrow' statements. Like you, I'm sceptical management is telling it like it is. Why should it all turn on EU approval when approval elsewhere in the World has failed to lift sales?

[troc1958] 19/9/2011 16:09

I listened to their investor conference presentation this afternoon.
Two main points came out of the presentation
- they are geared for global growth
- just a matter of time before sales go up dramatically, particularly if they get EU approval for Stevia products in November 2011, as stated.

Presentation Link :

Share price has come down dramatically over last two years and investors have lost total confidence in this share.

I have been badly burned by this share before and very skeptical whether Management are telling the full story.

Its a high risk buy but I think the share price is near its bottom and should move quickly if they do get EU approval in November.

There were some large director buys at over 100p sometime ago. Share trading at 80p at the moment. Well worth adding it to the "risky" side of one's portfolio. [This is the time to buy this type of share when its "unloved" and well off the investor radar]

[cnx] 09/7/2011 18:25

CODEX APPROVAL

"As part of the adoption, the approved maximum use levels across all major food and beverage categories have now been defined. This is the last outstanding major approval that will unlock a number of important markets such as India, Indonesia, Thailand, and Philippines. Such countries look for the Codex adoption of a food ingredient to support their evaluation and approval. PureCircle has been actively engaged in these markets on regulatory approval and market development.

Commenting on the adoption by the Codex Alimentarius Commission, PureCircle CEO Magomet Malsagov said "This has been an important week for approval and adoption of stevia as a mainstream food ingredient around the globe. Early this week, we had a positive vote by the EU Standing Committee recommending steviol glycosides in Europe. We now welcome this week's Codex adoption which will help to open all remaining new markets for PureCircle's high purity stevia products around the world."

[spudders] 05/7/2011 20:50

htg - Lets hope so. This is the news we need, I hope Evel Knievel does'nt start shorting again when the share price recovers.

[haroldthegreat] 05/7/2011 13:44

with full eec approval the shares should get back to the level they were at! all looking good

[bobdouthwaite] 01/7/2011 11:25

That was what I was thinking...poor flavour...poor sales....but now it's fixed? I noticed PURE's Canadian competitor GLG:TSX made what may have been a similar deal with International Flavours and Fragrances some time ago.