Share Name Share Symbol Market Type Share ISIN Share Description
Mysale Group LSE:MYSL London Ordinary Share JE00BMH4MR96 ORD NPV
  Price Change % Change Share Price Shares Traded Last Trade
  +0.00p +0.00% 18.30p 0 12:02:25
Bid Price Offer Price High Price Low Price Open Price
18.00p 18.95p - - -
Industry Sector Turnover (m) Profit (m) EPS - Basic PE Ratio Market Cap (m)
General Retailers 163.79 -0.95 -0.02 28.2

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Date Time Title Posts
08/2/201914:24MySale IPO chaos after listing price cock-up - Telegraph753
12/6/201821:19Tip TV Daily market Round-up7

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Mysale Group Daily Update: Mysale Group is listed in the General Retailers sector of the London Stock Exchange with ticker MYSL. The last closing price for Mysale Group was 18.30p.
Mysale Group has a 4 week average price of 17.50p and a 12 week average price of 17.50p.
The 1 year high share price is 105p while the 1 year low share price is currently 16p.
There are currently 154,331,652 shares in issue and the average daily traded volume is 23,828 shares. The market capitalisation of Mysale Group is £28,242,692.32.
tomboyb: This is unfortunately a very fickle market - The share price is likely to go anywhere EXCEPT up -
seekr: If the company official statements were viewed as true the company share price would have rallied substantially . Clearly people are very sceptical and whoever is selling just carries on regardless.
jaknife: And yet the share price is at an all time low. Perhaps watching buy/sell trade data doesn't provide any useful information after-all?
seekr: But is Sir Philip a help or a hindrance ? Share price has dropped significantly Let’s see if any of the major shareholders buy after the result is public
stoaty1: seekr, the volume over the last few months has been very low, and as there has been more sellers than buyers. People are not sure and the share price which has gone down by 2/3rds , has panicked more to sell. It is quite likely that "if" Mysale do have a minor problem, it is probably more than priced in. My view is that we are due a reasonable bounce. The statement made by Carl Jackson was positive, if there were real underlying problems, he might well be spending time at Her Majesty's pleasure in the near future because he could not have made such a statement.
seekr: I am fascinated to see what develops here … major Shareholders Sir Philip Green Mike Ashley do not strike me as forgiving types yet the value of the initial investment has eroded in a massive way … launch 221 at 40 The Company CEO made what could only be a good news speech yet no pressure taken off the share price albeit low volume , his purchase was at 79 so where is the volume of sellers coming from ? of an illiquid stock ?
tsmith2: Zeus & N+1 Singer have both put out notes saying the share price fall is anomaly. Last (recent) Trad Stat was positive. Bal Sheet is fine, no need for fundraising. What else can we go on? I'm meeting mgt in late Sept. Seems to be a buyers strike.Paul Scott
asagi: tsmith2, we have no information on the cash position 30th June 2018. That information was absent in the July trading update. Hence scepticism such as JakeNife's and a share price fall. Asagi (no position)
jaknife: And yet the share price hits an all time low. Some common sense analysis here will save you throwing good money after bad.
asagi: an interesting question, is if MySale were to place new shares, who would buy them? The company has disappointed since its IPO at 200p four years ago. It has never paid a dividend. Anyone putting money in would be doing so to stop it going pop. What sort of returns will be made on any investment in a placing? Investors wanting a growth share in this sector will look elsewhere. In fact, the immediate effect of a placing would be to reduce EPS further, thus making the shares appear even more expensive. Today's statement avoids any mention of profit and cash. The two crucial elements in assessing the need for a placing and its chance of success. According to my numbers, the shares are on a P/E of 44.6 for the year to be reported in October and a P/E of 29.7 the year after. Net cash reduced by around AUD19m last year and MySale came into this trading year with net cash of AUD8.9m. year to 30 June 2016: net cash AUD27.5 million 31 December 2016: net cash AUD29.1m year to 30th June 2017: net cash AUD8.9m 31 December 2017: net cash AUD8.3m my data shows net cash at MySale reducing ever year from 2014: 2014 AUD75.5m net cash 2015 AUD38.6m net cash 2016 AUD27.5m net cash 2017 AUD8.87m net cash this brief history shows net cash holding up at the half year, before suffering major outflows in H2 (the period that we are now trading in). The recent share price decline has been substantial, likely on speculation by shareholders that the company is entering a cash crunch. Today's statement has failed to refute any suggestion that the company may need to place (they could likely have done so by referring to cash balances). I'm left to conclude that they need to place and need to prepare the ground buy whipping up some enthusiasm for the shares. Look how uneven the statement was. I've seen vastly more successful companies than MySale include some bad news in a good news statement. This is suspiciously panglossian. Then again, I would say that, wouldn't I? Asagi (short MYSL)
Mysale Group share price data is direct from the London Stock Exchange
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