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Share Name | Share Symbol | Market | Type | Share ISIN | Share Description |
---|---|---|---|---|---|
Moberg Pharma Ab (publ) | LSE:0P48 | London | Ordinary Share | SE0003613090 | MOBERG PHARMA ORD SHS |
Price Change | % Change | Share Price | Bid Price | Offer Price | High Price | Low Price | Open Price | Shares Traded | Last Trade | |
---|---|---|---|---|---|---|---|---|---|---|
0.00 | 0.00% | 30.45 | 0.00 | 01:00:00 |
Industry Sector | Turnover | Profit | EPS - Basic | PE Ratio | Market Cap |
---|---|---|---|---|---|
0 | 0 | N/A | 0 |
STOCKHOLM, Jan. 15, 2018 /PRNewswire/ --Moberg Pharma AB (OMX: MOB) have received a positive outcome from the NAD (National Advertising Division) regarding a challenge filed on Fungi-Nail, the largest U.S. competitor to the Kerasal Nail®product. NAD recommends the advertiser to discontinue current product packaging and commercials. Moberg Pharma expects the outcome to further strengthen Kerasal Nails®position and growth prospects in the U.S. market.
In the spring of 2017, Moberg Pharma filed a challenge to NAD on claims made by Kramer Laboratories, Inc. as for the Original Fungi-Nail Toe & Foot Brand ("Fungi-Nail Toe & Foot") and Fungi-Nail Nailner. The challenge mainly concerned product packaging, television and print advertising for "Fungi-Nail Toe & Foot"; claiming to treat toenail fungus rather than athlete's foot which is the approved indication for the product.
A more detailed description of NAD's rationale and conclusion on the challenge is available in a press release from ASRC, please see http://www.asrcreviews.org/nad-refers-advertising-for-fungi-nail-products-to-ftc-for-further-review-after-company-declines-to-comply-with-nad-recommendations/. The press release sets forth NAD's conclusions:
According to NAD, Kramer Laboratories have declared that they will comply with all recommendations except for changing the trade name. As a result, NAD has referred the trade name issue to the attention of the appropriate government agency for possible enforcement action.
"We are highly pleased with the outcome from NAD and we expect the outcome to further strengthen Kerasal Nails® position and growth prospects in the U.S. market", says Peter Wolpert, CEO of Moberg Pharma AB.
About this information
Moberg Pharma AB is obliged to make this information public pursuant to the EU Market Abuse Regulation (MAR). The information was submitted for publication, through the agency of the contact person set out above, at 08:30 a.m. (CET) on January 15th, 2018.
For more information, please contact:
Peter Wolpert, CEO
Phone: +1-908-432-22-03 (US), +46-70-735-71-35
e-mail: peter.wolpert@mobergpharma.se
Anna Ljung, CFO
Phone: +46-70-766-60-30
e-mail: anna.ljung@mobergpharma.se
This information was brought to you by Cision http://news.cision.com
http://news.cision.com/moberg-pharma/r/moberg-pharma-receives-favorable-outcome-from-nad---main-competitor-to-discontinue-current-marketing,c2430893
The following files are available for download:
http://mb.cision.com/Main/1662/2430893/777098.pdf |
Moberg Pharma receives favorable outcome from NAD â€" main competitor to discontinue current marketing |
View original content:http://www.prnewswire.com/news-releases/moberg-pharma-receives-favorable-outcome-from-nad--main-competitor-to-discontinue-current-marketing-300582425.html
SOURCE Moberg Pharma
Copyright 2018 PR Newswire
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