Mirriad Advertising Share Discussion Threads

[hazl] 07/2/2020 12:23

Post 631 is worth a look . Imo

[hazl] 07/2/2020 12:20

Sorry bamboo away from computer will get back to you. I believe it's a good bet for the future but am biased naturally!

[fillipe] 06/2/2020 11:05

I see the first of the likely few trades for the day has begun with a lowly 13.8p.

f

[bamboo2] 06/2/2020 08:25

Hazl/anyone, Quite interested in this company.

Anyone looked into possible competitors?

Is there any existing or future legislation that could create difficulties, particularly with traditional terrestrial broadcasters?

Do we have any idea how income is generated? Is it per ad, or per program for example.

[fillipe] 05/2/2020 16:43

74tom
5 Feb '20 - 07:25 - 630 of 646
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Must have been good canape's, or whatevers at the Soho Hotel.

f

[hazl] 05/2/2020 11:11

'A Peek Into the Future

It’s an exciting time for both game developers and brands to adopt an in-game advertising strategy. When we take into consideration the disruptive nature of standard digital ads, the introduction of 5G and Cloud gaming, and the overall rise of gaming, esports, and streaming, we can clearly see a future in which both advertisers and game developers fully embrace in-game advertising.

The initial barriers to entry have been broken down by the advancement of technology and the availability of more creative product offerings, and the floodgates will continue to open up for developers who are ready to associate their games with top-tier brands while driving new revenue streams. It’s becoming clear: in this new decade of experiential advertising, businesses and games will not be perceived as two separate worlds, but rather as a united ecosystem that effectively reaches billions of people worldwide.'

martechseries

[hazl] 05/2/2020 11:08

thanks to moneyg

[kenwrong] 05/2/2020 10:49

Trading update v strong today. This is a good interview, I think the new deals will probably beat forecasts if they keep going at this rate "We continue to make strong progress"

[hazl] 05/2/2020 09:32

looks like that last trade was 8.16 or thereabouts....delayed....the 50000.

[hazl] 05/2/2020 09:19

a reminder....

[hazl] 05/2/2020 08:49

'The world’s not ready for it yet,” he said. “We’re just at the tip of the iceberg.”

It's nice though being ahead of the pack.

This is the future!

Shares are about the future.

[hazl] 05/2/2020 08:26

this is how advertising will be in the future.

[hazl] 05/2/2020 08:19

Yes mdchand .


I particularly like this bit....


'The steady flow of new agreements with top-tier content producers and distributors as well as the growing enthusiasm from major advertisers and agencies are evidence of the accelerating traction in the market and the increasing adoption of Mirriad's proposition."

top-tier content producers.....

[mdchand] 05/2/2020 08:01

This sentence is the holy grail for Mirriads business model 'In the US the Company is in multiple discussions with tier one networks and streaming platforms'.

How many streaming platforms exist and who has an advert free model. Admittedly chatting is one thing, but if they were able to snag netflix.......Come to think of it, it might be cheaper for Netflix to simply buy them.

[hazl] 05/2/2020 08:00

'In the US the Company is in multiple discussions with tier one networks and streaming platforms and signed deals with two global media companies in December 2019; Condé Nast, who produce some of the world's leading digital, video and social brands and Tastemade, whose leading food, home, and travel content reaches 250 million monthly active viewers.

In France the Company now has contracts with the top three TV channels following a deal with M6 shortly before the year end.

These agreements contribute to improved foundations for future revenues, with management confident they underline the Group's continued progress.

The Tencent contract was signed in July 2019 and covers the two years April 2019 to March 2021, with a guaranteed level of revenues for each year. The relationship with Tencent is developing successfully, with an increasing number of Chinese advertisers placing recurring campaigns on the platform, alongside growing interest from global advertisers as well as close collaboration between Tencent and Mirriad technology teams who are actively working on next levels of the proposition for China.

Mirriad expects to end 2019 with cash resources of GBP19.1 million, with monthly cash consumption over the course of that year averaging slightly below GBP1 million per month.

Stephan Beringer, CEO of Mirriad, said: "We continue to make strong progress, following the large-scale strategic reset in 2019. The steady flow of new agreements with top-tier content producers and distributors as well as the growing enthusiasm from major advertisers and agencies are evidence of the accelerating traction in the market and the increasing adoption of Mirriad's proposition."

[hazl] 05/2/2020 07:59

No wonder Tencent backed us up!

[hazl] 05/2/2020 07:57

This is a growth stock and results are as expected.
Figures way ahead and doing nicely in my opinion.


'2019 revenues are subject to audit, but the Company expects them to be 2.74 times 2018 figures, with 2019 full year revenues of GBP1.14m compared to 2018 full year revenues of GBP416k.

The Company has continued to sign framework agreements with leading broadcasters and distributors. After the conclusion of successful tests with Channel 4 in Q4 2019, the company has now signed its first broadcaster agreement in the UK and is expecting to run first live campaigns on Channel 4 programmes in Q1 2020.'

needs repeating!


'revenues of GBP1.14m compared to 2018 full year revenues of GBP416k. '!

[74tom] 05/2/2020 07:25

Burning £1m per month to make £1.1m per annum, what a horrendous business model!

[hazl] 03/2/2020 08:49

I wasn't with it before!

I thought you were referring to me not previous poster!

[aidenabettin] 31/1/2020 12:15

Well I might have to prove you wrong