Location Sciences Share Discussion Threads

[barvin] 03/5/2018 16:30

Well my forecasts stated May as fundraise commencement, with cash running out mid-June imo. I reckon £1.5m raise at 0.0015, a whopper. This holding 2.1-2.3 I suspect by Peel gives me a hint that fundraise talks have been going on some time. Peel will be heavily involved at a big discount to cover the 0.003 they got lumbered and stuck with last time imo.

[plunge] 01/5/2018 07:02

Thanks Canarris - reiterates the message

[barvin] 30/4/2018 17:20

Another exciting article, such an exhilarating stock to be in

[plunge] 30/4/2018 11:39

Another developing market for LSAI to target.

[canarris] 28/4/2018 18:26

Good and informative read.Thanks Plunge.

[plunge] 28/4/2018 17:37

An excellent perspective on the impact GDPR will bring to the market for 3rd party data.



"As the unpermissioned data market diminishes, it will become increasing critical for marketers to invest in building and maintaining their own first-party data assets."

[barvin] 26/4/2018 22:55

Bloody hell you post some garbage

[plunge] 26/4/2018 21:34

More about the latter award category. This was in respect of Brand Advertising Effectiveness, involving Google, OMD, On Device Research, Essence and MediaLab.

From On-device to Out-of-home: Measuring the whole picture of campaign effectiveness for Google.

[plunge] 26/4/2018 21:06

As requested:

"We’re excited to have two campaigns, that each leveraged our independent location data, in partnership with our friends at On Device Research, recognised in the shortlists for two industry awards.

The first, with O2 (Telefónica UK) and Havas Media Group has been recognised by The Drum - Modern Marketing and Media MarketingOnMobileAwards (MOMAs) in the Most Effective Programmatic Buying category, whilst our work with OMD London - OMD EMEA Showcase Page and Google has been recognised by IAB Europe in their Research Awards.

Both awards are announced next month, so good luck to all the shortlisted entries."

Edit: Success now confirmed in both categories. Great news and well done!

[plunge] 26/4/2018 13:59

It is good to see the Company together with partner On Device Research is being recognised at the forthcoming Drum MOM Awards for their work with Havas Media UK and O2 Telefonica on the recent Samsung Note 8 launch.

[plunge] 21/4/2018 18:32

A three way collaboration between Company, the Consumer Data Research Centre (a recently confirmed client) and Movement Strategies.



Bodes well for future initiatives.

[plunge] 21/4/2018 17:41

Another article supporting the business model that Location Sciences seems to be promoting.

[canarris] 17/4/2018 10:40

For young buissnes like lsai it's opportunity as they relay solely on 1st party data collected since mid 2017 when they have been fully aware of gdpr implications.

[plunge] 15/4/2018 22:14

Presumably someone at LSAI has seen the opportunity of offering Factual a helping hand.

[plunge] 13/4/2018 22:17

A good example of what the Company is providing one of its partners.

[canarris] 09/4/2018 13:45

From annual report:"The only non-US Google certified "Location Services Provider". We have just started on this partnership and are hopeful of a strong revenue and gross margin contribution from the product line."First LSE contract for Lsai and many more to follow. Must be a lucrative one as Google name attached doesn't come cheap. Well done Mr Slade , Google certification costed previous company a lot and would be a shame if that asset was left unproductive.

[barvin] 09/4/2018 09:38

Wow, big news they have installed a few beacons in some showrooms. LOL

So Wren has 69 showrooms(may even be a trial in a handful of showrooms), call it £250 day rate for install at each showroom. That is £17,250, then add in the data service, perhaps £30k. So under £50k for this contract and that's being generous. Peanuts.

I thought they were moving away from beacon projects and focusing on their new 4 pronged sales approach?

Could this be part of the placing pump with the large spread caused by Peel? Possibly

[hazl] 03/4/2018 11:44

YOU HOPE.........

[barvin] 02/4/2018 18:36

Bound to say that though aren't they? Anything that could scare potential clients and customers off (GDPR, fines, privacy meltdowns) is NOT a good thing. It is just another hurdle and another thing they have to convince a potential client about.I'm just not feeling if from this lot, I think 2018 could be a bad year for PROX and shareholders yet again.

[plunge] 02/4/2018 11:01

By the Company's own admission it believes that GDPR is going to have a profound impact on the global adtech ecosystem.



In my opinion (and as intimated in the above article) it does seem well placed to treat this as an opportunity rather than a threat. Time will tell.