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Share Name Share Symbol Market Type Share ISIN Share Description
Boohoo Group Plc LSE:BOO London Ordinary Share JE00BG6L7297 ORD 1P
  Price Change % Change Share Price Shares Traded Last Trade
  -11.00 -5.09% 205.00 11,756,175 16:35:11
Bid Price Offer Price High Price Low Price Open Price
200.00 201.30 209.50 189.45 206.90
Industry Sector Turnover (m) Profit (m) EPS - Basic PE Ratio Market Cap (m)
General Retailers 856.92 59.86 3.27 62.7 2,394
Last Trade Time Trade Type Trade Size Trade Price Currency
18:28:26 O 3,655 204.724 GBX

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Date Time Title Posts
28/3/202015:26Trading update5
28/3/202015:23BooHoo - let's try again lol!17,057
27/3/202019:30BOOHOO GREAT TIME TO SHORT TODAY63
26/3/202009:47boohoo.com, A VERY BULLISH BROKER NOTE.1,044
24/3/202016:42Share Info11

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DateSubject
28/3/2020
08:20
Boohoo Daily Update: Boohoo Group Plc is listed in the General Retailers sector of the London Stock Exchange with ticker BOO. The last closing price for Boohoo was 216p.
Boohoo Group Plc has a 4 week average price of 133.15p and a 12 week average price of 133.15p.
The 1 year high share price is 338.90p while the 1 year low share price is currently 133.15p.
There are currently 1,168,033,762 shares in issue and the average daily traded volume is 11,565,420 shares. The market capitalisation of Boohoo Group Plc is £2,394,469,212.10.
28/1/2020
22:12
doc60: I don't short Christh, I don't trade, I just tend to invest for the long term. I've been in BOO since it was 46p, I've top sliced a few times as it was becoming over weight in my portfolio. I'm sure the BOO share price will go higher still. I just find your constant short term price predictions overly optimistic and unrealistic and rather tiresome, sorry.
28/1/2020
11:33
christh: RECENT REPORT from Regency Capital Boohoo (BOO) AIM’s fast fashion growth super story The buzz around a fast-growing business is unmistakable. From the positioning of the brand to the strategic decisions of management, certain companies hit a sweet spot where global growth becomes seemingly self-fulfilling and online fashion house Boohoo (BOO) is a perfect example… While established high street fashion names like Topshop, New Look and Monsoon are struggling to survive, business at Boohoo is booming. It has enjoyed huge growth by targeting young shoppers who prefer to buy clothes on their phone and take their fashion advice from Instagram influencers rather than traditional magazine editorials. Selling glamorous clothing and beauty products for as little as £1, the company which owns the popular labels Miss Pap,Nasty Gal, PrettyLittleThing and BoohooMan is growing at breakneck speed, outstripping its own forecasts and overtaking its biggest rival Asos. Second Mover Advantage As with many new market sectors, a lot can be learned from the trail blazing first movers and it is often the second movers which step in and clean up. This certainly seems to be the case with online fashion… In 2001, ASOS were the first to prove that you could successfully bypass traditional retailers and sell directly to your target market. Five years later, Boohoo founders Mahmud Kamani a Manchester businessman working for his family’s textile business, and Carol Kane, a senior designer at the Kamani family’s company Pinstripe, took the ASOS model and supercharged it, making it hyper-responsive to the fast-changing demands of social media driven fashion trends. Boohoo’s model can move significantly faster than ASOS. Around half of Boohoo’s products are manufactured in the UK,and Boohoo owns many of its suppliers. Where most brands work to a lead time of around 6-9 months, Boohoo’s brands can reportedly release a new line of clothing – from design to sale – within two weeks! In comparison, ASOS aggregates almost 900 brands, so if Nike takes four months to respond to the latest shoe trend, so does ASOS. Under the influence Along with its super-fast lead times, Boohoo have been incredibly adept and harnessing the god-like power social media ‘influencers’ have over their millennial followers. While most high street retail chains were focusing on broad-based marketing campaigns, Boohoo were building an army of Instagram influencers who have been peppering the market with highly targeted content. And with the success of reality TV shows like Love Island, Boohoo have a ready-made supply chain of influencers just waiting to join their ranks. Bohoo (BOO) AIM’s fast fashion growth super story Bohoo’s use of influencer partnerships is really paying off: last year, Boohoo saw a 9% increase in the number of active customers who had shopped with them in the last 12 months, engaging seven million 16-30 year-olds and keeping them shopping. They’ve hit almost three million likes on Facebook, more than six million on Instagram and have delivered an average compound annual sales growth rate 50.8% over the last five years. BOO Breaks £1 Billion Sales Barrier Management have made a series of strategic acquisitions during the last two years which have put Boohoo on a global growth trajectory. In 2017, Boohoo acquired US-based Nasty Gal for £15.6m and this purchase is proving wildly successful… Revenue at Nasty Gal was up 148% to £43.9m in the six months to 31 August – the largest increase among Boohoo’s brands. The number of active customers more than doubled, rising 112% to 1.5 million, and Nasty Gal was described as “gathering momentum across all markets” in Boohoo’s recent half-year results. This year has seen Boohoo take ownership of Manchester-based MissPap and the online operations of British high-street brands Karen Millen and Coast. The purchase of Karen Millen and Coast is aimed at bringing in an older demographic that may be willing to spend more. The integration of these purchases completed last month and should Boohoo manage to tap into this more lucrative end of the fast fashion market it could lead to a significant re-rating in their share price. The group as a whole broke £1bn in sales over the past 12 months with all core brands delivering double or triple-digit growth in sales and customer numbers. UK sales jumped 37%, while international sales surged 64% – with management upping their full-year forecasts in September Gap and go The September trading update saw Boohoo’s share price gap significantly higher. Large ‘break-away price gaps’ of this nature create a burst of bullish momentum which continue to reverberate through the share price for several months. They also create two layers of horizontal price support, one at the top of the gap and another at the bottom. Boohoo’s price action following the gap has seen the shares tread water and consolidate in a tight range, just below all-time highs. This high and tight consolidation pattern is statistically weighted in favour of a breakout in the direction of the prevailing trend. SUMMARY With this in mind, buying Bohoo shares at this level could be a good way to optimise entry and achieve maximum risk/reward.
28/1/2020
11:17
christh: Boohoo (BOO) AIM’s fast fashion growth super story The buzz around a fast-growing business is unmistakable. From the positioning of the brand to the strategic decisions of management, certain companies hit a sweet spot where global growth becomes seemingly self-fulfilling and online fashion house Boohoo (BOO) is a perfect example… While established high street fashion names like Topshop, New Look and Monsoon are struggling to survive, business at Boohoo is booming. It has enjoyed huge growth by targeting young shoppers who prefer to buy clothes on their phone and take their fashion advice from Instagram influencers rather than traditional magazine editorials. Selling glamorous clothing and beauty products for as little as £1, the company which owns the popular labels Miss Pap,Nasty Gal, PrettyLittleThing and BoohooMan is growing at breakneck speed, outstripping its own forecasts and overtaking its biggest rival Asos. Second Mover Advantage As with many new market sectors, a lot can be learned from the trail blazing first movers and it is often the second movers which step in and clean up. This certainly seems to be the case with online fashion… In 2001, ASOS were the first to prove that you could successfully bypass traditional retailers and sell directly to your target market. Five years later, Boohoo founders Mahmud Kamani a Manchester businessman working for his family’s textile business, and Carol Kane, a senior designer at the Kamani family’s company Pinstripe, took the ASOS model and supercharged it, making it hyper-responsive to the fast-changing demands of social media driven fashion trends. Boohoo’s model can move significantly faster than ASOS. Around half of Boohoo’s products are manufactured in the UK,and Boohoo owns many of its suppliers. Where most brands work to a lead time of around 6-9 months, Boohoo’s brands can reportedly release a new line of clothing – from design to sale – within two weeks! In comparison, ASOS aggregates almost 900 brands, so if Nike takes four months to respond to the latest shoe trend, so does ASOS. Under the influence Along with its super-fast lead times, Boohoo have been incredibly adept and harnessing the god-like power social media ‘influencers’ have over their millennial followers. While most high street retail chains were focusing on broad-based marketing campaigns, Boohoo were building an army of Instagram influencers who have been peppering the market with highly targeted content. And with the success of reality TV shows like Love Island, Boohoo have a ready-made supply chain of influencers just waiting to join their ranks. Bohoo (BOO) AIM’s fast fashion growth super story Bohoo’s use of influencer partnerships is really paying off: last year, Boohoo saw a 9% increase in the number of active customers who had shopped with them in the last 12 months, engaging seven million 16-30 year-olds and keeping them shopping. They’ve hit almost three million likes on Facebook, more than six million on Instagram and have delivered an average compound annual sales growth rate 50.8% over the last five years. BOO Breaks £1 Billion Sales Barrier Management have made a series of strategic acquisitions during the last two years which have put Boohoo on a global growth trajectory. In 2017, Boohoo acquired US-based Nasty Gal for £15.6m and this purchase is proving wildly successful… Revenue at Nasty Gal was up 148% to £43.9m in the six months to 31 August – the largest increase among Boohoo’s brands. The number of active customers more than doubled, rising 112% to 1.5 million, and Nasty Gal was described as “gathering momentum across all markets” in Boohoo’s recent half-year results. This year has seen Boohoo take ownership of Manchester-based MissPap and the online operations of British high-street brands Karen Millen and Coast. The purchase of Karen Millen and Coast is aimed at bringing in an older demographic that may be willing to spend more. The integration of these purchases completed last month and should Boohoo manage to tap into this more lucrative end of the fast fashion market it could lead to a significant re-rating in their share price. The group as a whole broke £1bn in sales over the past 12 months with all core brands delivering double or triple-digit growth in sales and customer numbers. UK sales jumped 37%, while international sales surged 64% – with management upping their full-year forecasts in September Gap and go The September trading update saw Boohoo’s share price gap significantly higher. Large ‘break-away price gaps’ of this nature create a burst of bullish momentum which continue to reverberate through the share price for several months. They also create two layers of horizontal price support, one at the top of the gap and another at the bottom. Boohoo’s price action following the gap has seen the shares tread water and consolidate in a tight range, just below all-time highs. This high and tight consolidation pattern is statistically weighted in favour of a breakout in the direction of the prevailing trend. With this in mind, buying Bohoo shares at this level could be a good way to optimise entry and achieve maximum risk/reward.
02/1/2020
16:47
guruofcanada: 2 months old article, but the situation is now even more risky for boo share On Wednesday, ASOS (LSE: ASC) reported a 68% crash in pre-tax profit and a 70% slump in earnings per share. Yet its share price climbed 20% on the day of the announcement. Welcome to the upside-down world of growth investing. For years, I’ve been warning readers against the dangers of buying into soaring stocks when they’re on super-high valuations as, time and time again, I’ve seen such growth stories inflate and then burst. ASOS has been a textbook example, with the shares soaring to almost £78 in March 2018, since when they’ve crashed back to current levels of around £30. The shares, incidentally, were on a P/E of 79 at their peak, based on that year’s eventual EPS figure. Worth it? How many shares have I seen that I’ve ever thought were worth such a high valuation? I really can’t think of a single one I’ve ever bought at anything close to that level. You might point out that ASOS’s current woes are down to unpredictable warehouse problems, with the company saying it had “underestimated the impacts of large scale operational change being executed on two continents simultaneously”; and that “with the benefit of hindsight, we were not adequately prepared for the additional complexities.” But yes, that’s exactly it. Every new company will experience unanticipated problems. That simple fact is possibly about the only reliably predictable thing we can say about growth stocks. Oh, and that when such problems crop up, the share price will be hammered. Bitten twice? In the case of ASOS, the problems were known and the crash happened long before its full-year results were out. But could the same happen to online fashion rival Boohoo (LSE: BOO) now? Well, Boohoo has the distinct advantage of not being a first mover and not testing untrodden ground — it’s often not the first movers in a new direction who have all the success. So Boohoo can, in theory at least, learn from the mistakes ASOS has made and endeavour not to make the same ones. But there are other mistakes. Boohoo is also performing exceptionally well this year too, with first-half revenue up 43% and adjusted EPS up 46%. Global expansion is going well, with international trade now accounting for 44% of total revenues. Sentiment is very much in the company’s favour and keeping its name trending on social media can only help draw attention to it as an investment proposition. Big valuation But the problem I see is that share price valuation, with the stock on a P/E of 52 based on full-year forecasts. If those predictions prove accurate, Boohoo would need to see earnings per share multiply 3.7-fold in the coming years for the P/E to drop to around the FTSE 100 average — and that’s only if the share price doesn’t rise any further. Now, that might well happen, and current brokers’ price targets for up to 350p (around 25% higher than current levels) might come good. But I think I’m seeing a lot of optimism already in the share price, and against that possible 25% upside I’m seeing no safety margin to offset the downside risk. And when something goes wrong, which it inevitably will (even if it’s not of the same order of magnitude as ASOS’s problems this year), I think we could see a share price crunch.
29/11/2019
15:46
algorithmicx: hTTps://uk.finance.yahoo.com/news/boohoo-shares-just-popped-time-121953253.html?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_sig=AQAAAKm4T2KdrqBne3WUceWfZQO2IiE4VPTHFVKxnUuocRzkVZBu9_ns2EQkgcq-EuB4OzTPR2xqo-2ID1QhA69u_OGM_qnKZtOBwldw1pWvw6om_MM8RNLyqEARW5FHaxxh1gFIIJ6T15y7myB0OUFijLpGOmZM0bAAvmRocg3G-rjJ Boohoo shares just popped to a new all-time high. What’s the best move now? Blue-sky territory For starters, with the stock now in ‘blue-sky territory’, there’s no overhead resistance to hold it back. You see, when a stock is trading below a previous high (as Boohoo was for a while), you’ll always have disgruntled shareholders who are sitting on unrealised losses and are looking to sell out when the stock rises just to break-even (this is classic behavioural finance). This kind of behaviour creates a drag on upwards share price momentum. Yet once that overhead resistance has gone, there’s nothing to stop the stock rocketing higher. I think that’s what we’re seeing right now with Boohoo. It’s also worth pointing out that Boohoo shares spent around two years consolidating past gains between mid-2017 and mid-2019, while earnings continued to rise. This will have built up a fair bit of pressure. Broker price targets Next, it’s worth noting that a number of brokers have price targets for Boohoo that are higher than the current share price. For example, Goldman Sachs, which initiated coverage of the stock in late October, has a price target of 330p for the stock. Meanwhile, Peel Hunt and Jefferies have price targets of 350p and 325p respectively. So, brokers expect the stock to keep rising. Analyst upgrades In addition, analysts have been upgrading their earnings forecasts for Boohoo in recent months. According to Stockopedia, over the last three months, the consensus earnings per share (EPS) forecast for the year to February 2020 has risen from 4.98p to 5.27p. This is a positive for Boohoo’s share price as upgrades and downgrades are a key driver of share price movements. Earnings growth Finally, looking at the company’s popularity on social media, I’m expecting another strong set of results to come out next year. Given that the group generated adjusted diluted EPS of 2.91p in the first half of its financial year, I think there’s a good chance the company will beat the full-year consensus estimate of 5.27p. Overall, I remain quite bullish on Boohoo. Yes, the valuation is high (the forward-looking P/E is nearly 60), but this is a company that is growing at an extraordinary rate so it deserves a premium valuation. If you own the shares, as I do, I’d hold onto them. The trend is your friend.
21/11/2019
08:22
algorithmicx: What are you on about. Labour on for its biggest defeat in history, they ain't going to win full stop. BOO share price isn't being driven by labour policy because they're never going to win. Your posts add negative value.
02/10/2019
10:30
christh: Boohoo shares: here’s why I think they can keep rising Edward Sheldon, CFA | Wednesday, 2nd October, 2019 Businessman leading a chart upwards When I last covered online fashion retailer Boohoo (LSE: BOO) in late August, its share price was 228p. At the time, I noted that a number of directors were loading up on shares themselves (which is generally a bullish signal) and I said that, in my view, the risk/reward proposition of the stock was “favourable.” Fast forward to today, and Boohoo shares trade at 270p, meaning they’ve surged around 18% in less than six weeks – a great result for investors. However, looking at the growth story, I believe that there could be more upside on the cards. Here’s why. Excellent half-year results --------------------------------- Since my last report on Boohoo, the group has issued a two excellent updates. First, in early September, the company announced that its performance had been ahead of expectations and that it was upgrading its full-year revenue growth guidance to 33%-38%. Then, last week, the company issued fantastic interim results. For the six months to 31 August, revenue jumped 43%, while adjusted diluted earnings per share climbed 46%. The company also advised that international revenues are now 44% of total revenues. These updates show that Boohoo has significant momentum at the moment, both in the UK and internationally. If it can keep generating this kind of revenue and profit growth, I think the share price is likely to continue rising. Strong social media game -------------------------------------------------- One reason that I believe Boohoo is enjoying so much success right now is that it has a very effective social media strategy. By getting social media ‘influencers’ such as Love Island 2019 runner-up Molly-Mae Hague – who has over 3m Instagram followers – to promote its clothes, the group is able to generate a lot of interest among its target market. Looking at Instagram numbers, this strategy is working well. Currently, Boohoo has 6.1m followers, while its subsidiary Pretty Little Thing has 11.4m followers. By contrast, Next has 1.3m followers, while Superdry has 0.52m. Clearly, Boohoo has a strong online presence and this leads me to believe that the company should be able to continue to capture market share. Broker price targets --------------------------------------- Finally, I’ll point out that a number of brokers have price targets for Boohoo that are considerably higher than the current share price. For example, Jefferies has a price target of 325p, while Peel Hunt has a target of 350p – 30% above the current share price. Of the seven brokers covering the stock, six rate it as a ‘strong buy,’ which is a good sign. Additionally, brokers have been upgrading their earnings forecasts over the last month, which should also support the share price. I’d buy ----------------------------------- Now, I’ll point out that Boohoo shares aren’t cheap. With analysts forecasting earnings per share of 5.22p for the current financial year, they trade on a forward-looking P/E of 51. At that valuation, I wouldn’t want to be over-exposed to the stock. However, given the growth that the company is generating, I think a small allocation to Boohoo could be a good move. The company in question may have flown under your investment radar until now, but could help you to build a great income from your investments and retire early, pay off the mortgage, or simply enjoy a more abundant lifestyle. hTtps://www.fool.co.uk/investing/2019/10/02/boohoo-shares-heres-why-i-think-they-can-keep-rising/
13/9/2019
09:12
guruofcanada: Greco I think your assessment is quite correct. ASOS took charge in creating new facilities. The headwinds here are the focus on environmental issues, the younger age group are highly sensitive to changing their opinions. As soon as they start to believe that fast fashion is bad they will turn against the brand rather than support it. Boo needs to get environmentally aware super fast! Americans still like outlet malls and shopping centres, there’s still plenty of scope for ASOS there. The article from fool is very accurate I believe because boo share price could fall out of “fashion”; quite easily and the share price would drop dramatically. It’s not like a blue chip stock at all, there is no dividend to support it and the multiples are way to high.
07/8/2019
12:37
guruofcanada: The share price has risen since 56! That was when Mr Lyttle joined! Just search google for boo share price. It live updates. Showing 75! Still far too expensive for today’s market. ASOS is 1/3 the price and they already have new facilities setup in other countries
26/4/2019
17:14
apad: Some v. large BOO-BUYS exposed late in the day and after hours. I think I'll keep my trading buys a little longer. Pity that BOO's success has rubbed off on SOS as I was looking to increase. Lyttle (Primark man) gets a bonus of £50million if the BOO share price rises to about £6.50 by 2023. So, how can this be achieved? Clearly the two Ks now have much more time to plan for multi-brand growth. I suppose SOS could be a target, but I suspect it isn't for sale. So, I am expecting a new in-house brand, say BOOKIDS. We need patience as the improvements in software and associated systems abroad will take time, as will the warehouse projects. The change in sentiment might well support/increase the share price in the near term, but maybe there needs to be some new news to provide a real stimulus. Anyroadup, the company now has a reputation for being independent from the overall sector sentiment, so I don't see a share price retracement - particularly as growth shares are now back in favour. apad 😇
Boohoo share price data is direct from the London Stock Exchange
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