Harley-Davidson, Inc. Names John Olin Chief Financial Officer

MILWAUKEE, Sept. 18  /PRNewswire-FirstCall/ -- Harley-Davidson, Inc. (NYSE: HOG) has named John Olin Senior Vice President and Chief Financial Officer, effective immediately. Olin, 48, has served as interim CFO of Harley-Davidson, Inc. since May 1, 2009, and as Harley-Davidson Motor Company's Vice President and Controller since joining the organization in May 2003.

"John is a seasoned financial executive with domestic and global experience who is deeply knowledgeable about our business," said Keith Wandell, President and CEO of Harley-Davidson, Inc. "He has also demonstrated strong leadership in guiding our financial group as interim CFO. After conducting a thorough review of internal and external candidates for this key leadership position, we are pleased to name John CFO and I look forward to continuing to work with him and the rest of our management team as we lead Harley-Davidson forward."

As CFO, Olin will report to Wandell and have responsibility for all Harley-Davidson financial and treasury operations, as well as for investor relations, aviation and information systems.

Olin brings more than 25 years of financial leadership to the CFO role. Before joining Harley-Davidson, Olin served for 12 years in various domestic and global financial roles at Kraft Foods, Oscar Mayer Foods and Miller Brewing Company, including his responsibilities as controller of Kraft Foods' cheese division. Earlier in his career, he held positions with financial services and specialized consulting firms including Ernst & Whinney (now Ernst & Young). Olin holds a bachelor's degree in Accounting from Indiana University and is a Certified Public Accountant. He also holds a master's degree in Business Administration from the University of Chicago.

Harley-Davidson, Inc. is the parent company for the group of companies doing business as Harley-Davidson Motor Company (HDMC), Buell Motorcycle Company (Buell), MV Agusta and Harley-Davidson Financial Services (HDFS). Harley-Davidson Motor Company produces heavyweight custom, touring and cruiser motorcycles. Buell produces American sport performance motorcycles. MV Agusta produces premium, high-performance sport motorcycles sold under the MV Agusta  brand and lightweight sport motorcycles sold under the Cagiva  brand. HDFS provides wholesale and retail financing and insurance programs primarily to Harley-Davidson and Buell dealers and customers. 

DATASOURCE: Harley-Davidson, Inc.



CONTACT:  Media, Bob Klein, [phone], or Financial, Amy Giuffre,

[phone], both of Harley-Davidson, Inc.



Web Site:  http://www.harley-davidson.com/ 

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