Share Name Share Symbol Market Type Share ISIN Share Description
WPP Plc LSE:WPP London Ordinary Share JE00B8KF9B49 ORD 10P
  Price Change % Change Share Price Bid Price Offer Price High Price Low Price Open Price Shares Traded Last Trade
  -25.00p -1.81% 1,358.50p 1,355.00p 1,356.00p 1,387.50p 1,353.50p 1,375.00p 5,919,558 16:35:13
Industry Sector Turnover (m) Profit (m) EPS - Basic PE Ratio Market Cap (m)
Media 14,388.9 1,890.5 109.6 12.4 17,185.13

WPP Buys London-based Mash Strategy

12/01/2018 9:48am

Dow Jones News


WPP (LSE:WPP)
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By Maryam Cockar

 

WPP PLC (WPP.LN) said Friday that its data-investment management division, Kantar, has bought Mash Strategy Ltd. for an undisclosed sum.

The FTSE 100-listed advertising company said that London-based Mash provides brand-consulting services, with clients including Johnson & Johnson (JNJ), Samsung Electronics Co. Ltd. (005930.SE), Unilever PLC (ULVR.LN) and PepsiCo. Inc.(PEP).

WPP said the acquisition is part of its strategy for global investment.

Shares in WPP were up 12 pence to 1,336 pence at 0916 GMT.

 

Write to Maryam Cockar at maryam.cockar@dowjones.com

 

(END) Dow Jones Newswires

January 12, 2018 04:33 ET (09:33 GMT)

Copyright (c) 2018 Dow Jones & Company, Inc.

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