||EPS - Basic
||Market Cap (m)
|Software & Computer Services
Rhythmone Share Discussion Threads
Showing 10351 to 10374 of 10375 messages
|Yes - I can see a little bit of excitement this afternoon, and an rns tomorrow morning. Just a scaffolder guess.|
|The Guardian is suing ad tech company Rubicon Project
so we had Methbot, P&G demands for clarity, Google's problems and now Guardian is suing Rubicon Project...
Publishers/advertisers are certainly beginning to make a stand, aren't they..
More reputation issues for ad tech... will this lead to other publishers demanding clearer pricing and bring the amount ad exchanges take as their cut under scrutiny...
"no matter what the outcome, the legal dispute will likely shed more light on the complicated nature of the online ad buying ecosystem."
|Year end at the weekend. Trading update soon after, what are the results going to look like?
Traditionally quietest quarter, integration costs for Perk?
They did say the acquisition would be accretive for full year 2018, but what about this year? Possibly the accountants can make use of some tax advantage due to Perks previous losses.
A hard one to guess, but the Brokers seem confident!|
|Wow! anyone seen the news? apparently the UK is leaving the EU!
lol...spent so much time surfing in the caribbean lately i must have missed it!|
|YouTube’s advertiser boycott probably won’t dent Google’s empire
google could lose around $750m out of $73bln forecast revenue or 1%...
"More than 250 brands have reportedly frozen their (non-search) ad campaigns with Google, including the likes of AT&T, Verizon, Dish Network, PepsiCo, and others in the US and abroad."
"According to analysts at Nomura Instinet, the total revenue loss could reach up to $750 million"
|The winners and losers of Facebook’s dive into header bidding
|That's a good read|
|A Tale of Two Header Bidders: Client vs. Server-to-Server
ShareMARCH 28, 2017
by Nilesh Dhawale
In a previous blog, I shared the top three ways publishers can get the most out of their header bidder. These tips highlighted the importance of working with a partner with the lowest response times and timeout rates, has direct access to demand, and can represent your supply. In this blog, I want to focus on the first – speed and efficiency – and introduce the rationale for server-to-server header bidding.
Before diving into what server-to-server header bidding is, let’s review how traditional header bidding works. For most publishers, the auction in header bidding happens in the client (browser). Bids are requested concurrently from demand partners (bidders). Since the browser limits the number of simultaneous concurrent tasks, it limits the number of bidders that can be added to the auction. It looks like this:
So how can a publisher increase speed and efficiency with their header bidder? That’s where server-to-server header bidding comes in. Moving the auction to the server-side involves keeping only one partner in the client and allowing this partner to conduct the auction via its server. This server requests bids from other partners’ servers (partners that would traditionally have been on the client) and conducts an upfront tier 1 auction. This server-to-server communication gets past client (browser) side limitations mentioned earlier. This, in turn, reduces latency and allows for making calls to many-many other partners eventually enhancing user experience and increasing yield. It looks like this:
Next poo afc will be wibbling on about trabants...
Wibble wibble...trabant...wibble wibble
|The Roll Call of the Fallen Trolls
|Loopy Loopy nuts are we - share price now at 43p|
|Jon the C and leluot3;)|
|Leluot3 are you sure your not a bloke with all the ballocks you talk...|
|whats the colour again Leluot3?
leluot328 Mar '17 - 15:05 - 5693 of 5693 0 0 (premium)
oh dear, Gimpy loose from his home care again
what an utter buffoon
I see the shares are really in demand again today - whats the colour Gimpy?|
|oh dear, Gimpy loose from his home care again
what an utter buffoon
I see the shares are really in demand again today - whats the colour Gimpy? Ask your carer!
Thats 46p to 41p
Nice for us shorters
|I see no evidence that the pressure on the big two(three?) is increasing our revenues to date. More likely I think that Electronic advertising in general will be affected, at least in the short term?|
|Didn't Sikh say it was the future..?lol!|
|OOH anyone? i think not
step away from the piggy bank, loops
you know you will lose it all...
just a thought?|
|Answer the question gimpmeister
Are you a Parrot?
A tenbagger Parrot perhaps!|
|Easy as shelling peas?
What an utter buffoon!|
|Adapting to Digital Duopoly: Customization Counts
|Are you a parrot?|
|Dear Andrew Baker
Wait for the next TU
We've been here so many times before|