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MPM Mporium Group Plc

0.50
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24 Apr 2024 - Closed
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Share Name Share Symbol Market Type Share ISIN Share Description
Mporium Group Plc LSE:MPM London Ordinary Share GB00BGDW0L56 ORD 0.5P
  Price Change % Change Share Price Bid Price Offer Price High Price Low Price Open Price Shares Traded Last Trade
  0.00 0.00% 0.50 0.00 01:00:00
Industry Sector Turnover Profit EPS - Basic PE Ratio Market Cap
0 0 N/A 0

mporium Group PLC Half-year Report (3363N)

08/08/2017 7:00am

UK Regulatory


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RNS Number : 3363N

mporium Group PLC

08 August 2017

8 August 2017

mporium Group plc

("mporium" or the "Group")

Half Year Results

mporium Group plc (AIM:MPM), the technology company that delivers high performance advertising campaigns, today announces its results for the six months ended 30 June 2017.

Financial Highlights

 
           Revenue increased 21% to GBP1.1 million (H1 2016: GBP0.9 
      --    million), driven by an increase in Technology & Other Recurring 
            Revenue 
           Operating loss reduced 18% to GBP2.4 million (H1 2016: 
     --     GBP2.9 million) despite a substantial increase in headcount, 
            predominantly associated with Technology & Data Science 
            and Sales & Account Management 
           GBP3.0 million raised in March 2017 to support continued 
      --    investment in the IMPACT technology product 
 

Operational Highlights

 
            Revised product strategy driving improved 
       --    product performance 
            Commercial agreement (IMPACT) with Essence, 
       --    a market-leading global digital agency majority 
             owned by WPP 
            Commercial agreement and industry award (IMPACT) 
       --    with the7stars, the UK's largest independent 
             media agency 
            Expansion of IMPACT into several Continental 
       --    European markets ahead of schedule 
            Advanced discussions with additional leading 
       --    agencies are ongoing 
 

Board Changes

 
        Barry Moat appointed Executive Chairman with Nigel Walder's 
   --    departure 
        Nelius De Groot, the Group's COO, appointed CEO 
   -- 
        Richard Gordon, FD, to leave at the end of September 
   -- 
 

Nelius De Groot, CEO of mporium, commented:

"We have made strong progress in the first half: signing new commercial agreements and taking significant steps towards further contracts, while improving our IMPACT product and adding key resource that will support future growth. I am delighted that we have managed to increase our revenues while simultaneously reducing our costs and thereby narrowing our loss.

"We look to the future with confidence; the global market for IMPACT is vast and we have proved that the technology delivers significant performance improvements. We are confident that the progress and momentum generated to date, will continue throughout 2017."

Enquiries

 
mporium                         020 3841 8402 
Barry Moat 
Nelius De Groot 
 
N+1 Singer (Nominated Adviser 
 & Broker)                      020 7496 3000 
Michael Taylor 
 Mark Taylor 
 
Bell Pottinger                  020 3772 2573 
Elly Williamson 
Dan de Belder 
 

About mporium

mporium is a technology company that delivers high performance advertising campaigns, maximising the advertiser's return on investment.

mporium's proprietary technology, IMPACT, enables advertisers and the media agencies that serve them to achieve better outcomes from digital advertising campaigns. The patent pending technology allows advertisers to target consumers when real world events stimulate consumer interest, delivering high performing digital advertising campaigns from brand advertising to direct response.

Mobile advertising has proved challenging to both advertisers and media agencies. In a world where the majority of traffic comes from smartphones, a solution is urgently needed to address the challenge of capturing consumer intent in the moment. mporium is uniquely positioned to address this issue by leveraging a range of data inputs - including TV, news, sports and social media - to deliver sophisticated real-time bidding, timing and creative switching for digital advertising campaigns.

The technology has already been adopted by several market leading media agencies: Jellyfish, Essence and the7stars. Although the Company is based in the UK, the technology has been used to drive campaigns across the UK and Continental European markets, and management intend to expand across the global digital markets.

Based in the UK, mporium Group plc is quoted on AIM, the growth market of the London Stock Exchange plc.

www.mporium.com

 
 Registration number: 8696120 
  (England and Wales) 
 

mporium Group PLC

Financial Statements for the 6 months ended

30(th) June 2017

 
 Company information for the 6 months ended 30 June 
  2017...............................................................................2 
 Directors' report for the 6 months ended 30 June 
  2017.............................................................................3 
 Consolidated interim statement of total comprehensive 
  income for the period ended 30 June 2017.......5 
 Consolidated interim statement of financial position 
  as at 30 June 2017....................................................6 
 Consolidated interim statement of changes in equity 
  for the period ended 30 June 2017........................7 
 Consolidated interim statement of cash flows for 
  the period ended 30 June 2017...................................8 
 Notes to the consolidated interim financial statements 
  .........................................................................9 
 

Company information for the 6 months ended 30 June 2017

 
 Directors:     N Walder - Non-Executive Chairman 
                B Moat - Chief Executive Officer 
                R J Gordon - Finance Director and Company 
                 Secretary 
                S Bjornstad - Non-Executive Director 
                 A Casey - Non-Executive Director 
 
 Registered     106 New Bond Street 
  office:        London 
                 W1D 1DS 
 
 Registered 
  number:       08696120 
 
 Statutory      Grant Thornton UK LLP 
  Auditors:      Grant Thornton House 
                 Melton Street 
                 Euston Square 
                 London 
                 NW1 2EP 
 
 Nominated      Nplus1 Singer Capital Markets Limited 
  Advisor        One Bartholomew Lane 
  and Broker     London 
                 EC2N 2AX 
 
 Public         Bell Pottinger 
  Relations      Holborn Gate 
                 330 High Holborn 
                 London 
                 WC1V 7QD 
 Registrars     Capita Asset Services 
                 34 Beckenham Road 
                 Beckenham 
                 Kent 
                 BR3 4TU 
 
 Banker         Metro Bank 
                 One Southampton Row 
                 London 
                 WC1B 5HA 
 

Directors' report for the 6 months ended 30 June 2017

mporium Group PLC (AIM: MPM) ("mporium" or the "Company"), the technology company that delivers high performance advertising campaigns, today announces its results for the six months ended 30 June 2017.

Results Overview

Overall revenue during the period under review was GBP1,052,750 (2016: GBP870,473) and the loss from ordinary activities before taxation was GBP2,418,414 (2016: loss of GBP2,939,919). The loss per share was GBP0.01 (2016: loss of GBP0.01). The Group had cash reserves at the end of the half year of GBP1,641,643.

Business Review

The Company's revised product strategy has been responsible for driving improved performance in the period under review. Rollout of the Group's flagship IMPACT product accelerated significantly during H1 2017, building on the initial deployments in Q4 2016. The Group's Fast Web Media (FWM) business performed well, benefitting from a more targeted focus with improving revenues, clients and margins.

IMPACT has been engineered to operate as a performance overlay to the two principal digital advertising platforms: Google (Search) and Facebook (Social), delivering performance improvement for digital advertising campaigns. During the period under review, IMPACT has been significantly enhanced, delivering additional performance capabilities: these include new signal sources, advanced bid modification and creative switching functionality. These enhancements have provided increased commercial traction and further strengthened the product's market position.

The rollout of IMPACT to agencies and advertisers, which began in Q4 2016 with an agreement with Jellyfish, has accelerated throughout H1 2017, with agencies including Essence and the7stars adopting its use, the latter to great effect in winning Best Paid Search Campaign in The Drum Digital Trading Awards.

This commercial progress with leading agencies has provided further validation of mporium's route to market: working alongside industry leading media agencies allows us to achieve a leveraged sales model. This close relationship with agencies has also been critical in the product development cycle, ensuring that IMPACT enhancements are targeted at addressing the core needs of a rapidly growing market. These agency relationships were directly responsible for extending the use of IMPACT into several Continental European markets, a development that was not expected to take place until 2018.

The Group made substantial investment in staff during the period, particularly across Technology & Data Science and Sales & Account Management. These investments were targeted to correctly position the business for growth.

The Company has made significant progress against the Key Performance Indicators (KPIs) that were outlined in the 2016 Annual Report. The increase in advertising Spend Under Management (SUM) has been particularly significant. Refinement and measurement of these KPIs will continue to be monitored closely by the business over the coming quarters.

To support this continued investment, the Company raised GBP3.0 million (after expenses) through the placing and subscription of ordinary shares in March through an accelerated book build.

Board Changes

As announced today, after nearly two intensive years as Chairman throughout the company's crucial foundation phase, Nigel Walder is leaving the Board. Chief Executive Officer Barry Moat is taking the role of Executive Chairman, while Nelius De Groot is joining the Board as Chief Executive Officer after two years as Chief Operating Officer. All of these changes take place with immediate effect.

Richard Gordon, who provided essential continuity as Finance Director while mporium was established within the listing of a predecessor company, will be leaving at the end of September, to focus on other business interests. Succession planning is already underway.

Outlook

The market for IMPACT is vast, with global Digital Ad spend equating to $194bn in 2016. This figure is estimated by eMarketer to grow to $335bn by 2020, with most of this growth being driven by mobile advertising. mporium is well positioned to benefit from this growth and is poised for its IMPACT technology to be used across global markets. As was the case with the expansion into Continental Europe, the initial phases of this expansion will not require the addition of local staff. Ultimately, full monetisation of the expansion into global markets will naturally require the introduction of a limited number of local Sales and Account Management resources.

Advanced discussions with additional leading agencies regarding commercial arrangements are ongoing and the overall pipeline for mporium IMPACT is promising.

The Directors believe the progress and momentum generated to date will continue throughout 2017.

Consolidated Interim Statement of Total Comprehensive Income

for the 6 months ended 30 June 2017

 
                                          6 months 
                                                to      6 months     Year ended 
                                           30 June         to 30    31 December 
                                              2017     June 2016           2016 
                                Note     unaudited     unaudited        audited 
                                               GBP           GBP            GBP 
 Continuing operations 
 Revenue                         4       1,052,750       870,473      1,824,108 
 Cost of sales                            (78,796)     (154,778)      (318,731) 
                                      ------------  ------------  ------------- 
 Gross profit                              973,954       715,695      1,505,377 
 Administrative expenses               (3,391,243)   (3,648,134)    (6,310,785) 
                                      ------------  ------------  ------------- 
 Operating loss                        (2,417,289)   (2,932,439)    (4,805,408) 
 Financial income                              621         2,508          4,612 
 Financial expense                         (1,746)       (9,988)        (4,558) 
 Loss on ordinary activities 
  before taxation                      (2,418,414)   (2,939,919)    (4,805,354) 
 Taxation                                        -             -        626,848 
                                      ------------  ------------  ------------- 
 Total loss                            (2,418,414)   (2,939,919)    (4,178,506) 
 Other comprehensive 
  loss for the period 
 Revaluation of investment 
  which will subsequently 
  be reclassified to 
  profit and loss                6       (323,381)       269,023        283,601 
                                      ------------  ------------  ------------- 
 Total comprehensive 
  losses attributable 
  to equity holders 
  of the parent company                (2,741,795)   (2,670,896)    (3,894,905) 
                                      ------------  ------------  ------------- 
 Basic and diluted 
  loss per share for 
  losses attributable 
  to the owners of the 
  parent during the 
  period                         7          (0.01)        (0.01)         (0.01) 
 

The notes on pages 9 to 11 form part of these financial statements

Consolidated Interim Statement of Financial Position

as at 30 June 2017

 
                                            As at          As at          As at 
                                          30 June        30 June    31 December 
                                             2017           2016           2016 
                              Note      unaudited      unaudited        audited 
                                              GBP            GBP            GBP 
 Non-current assets 
 Property, plant 
  and equipment                           351,111        326,006        345,936 
 Intangible assets                      3,366,547      2,277,615      2,881,850 
 Investments                   6          400,624        688,480        724,005 
                                    -------------  -------------  ------------- 
 Total Non-current 
  assets                                4,118,284      3,292,101      3,951,791 
 
 Current assets 
 Trade and other 
  receivables                           1,596,540      1,574,547      1,696,752 
 Cash and cash equivalents              1,641,643        662,052      1,282,429 
                                    -------------  -------------  ------------- 
 Total Current assets                   3,238,183      2,236,599      2,979,181 
 
 Total assets                           7,356,467      5,528,700      6,930,972 
                                    -------------  -------------  ------------- 
 
 Current liabilities 
 Trade and other 
  payables                            (1,212,769)    (1,779,228)    (1,233,654) 
                                    -------------  -------------  ------------- 
 Total Current liabilities            (1,212,769)    (1,779,228)    (1,233,654) 
 
 Total liabilities                    (1,212,769)    (1,779,228)    (1,233,654) 
                                    -------------  -------------  ------------- 
 
 Net assets                             6,143,698      3,749,472      5,697,318 
                                    =============  =============  ============= 
 
 Shareholders' Equity 
 Share capital                          2,672,692      2,351,049      2,571,027 
 Share premium                         20,386,239     14,614,568     17,493,454 
 Share option reserve                   1,926,120      2,136,763      1,854,505 
 Merger reserve                         7,641,598      7,641,598      7,641,598 
 Retained earnings                   (26,482,951)   (22,994,506)   (23,863,266) 
 Equity shareholders' 
  funds                                 6,143,698      3,749,472      5,697,318 
                                    =============  =============  ============= 
 

The notes on pages 9 to 11 form part of these financial statements

Consolidated Interim Statement of Changes in Equity

for the 6 months ended 30 June 2017

 
                             Retained       Share        Share         Share      Merger         Total 
                             earnings     capital      premium        option     reserve 
                                                       reserve       reserve 
                                  GBP         GBP          GBP           GBP         GBP           GBP 
 
 31 December 2015 
  - audited              (20,323,611)   2,350,663   14,614,568     1,889,558   7,641,598     6,172,776 
 Total loss for 
  the year                (4,178,506)           -            -             -           -   (4,178,506) 
 Share-based payments               -           -            -       320,197           -       320,197 
 Transfer related 
  to lapsed share 
  options                     355,250           -            -     (355,250)           -             - 
 Share issue cost                   -           -     (86,824)             -           -      (86,824) 
 Share issue during 
  the year                          -     220,364    2,965,710             -           -     3,186,074 
 Other comprehensive 
  income - 
  revaluation of 
  investment                  283,601           -            -             -           -       283,601 
                        -------------  ----------  -----------  ------------  ----------  ------------ 
 31 December 2016 
  - audited              (23,863,266)   2,571,027   17,493,454     1,854,505   7,641,598     5,697,318 
 Comprehensive 
  loss for the 
  period                  (2,418,414)           -            -             -           -   (2,418,414) 
 Share-based payments               -           -            -       193,725           -       193,725 
 Transfer related 
  to lapsed share 
  options                     122,110           -            -     (122,110)           -             - 
 Share issue during 
  the year                          -     101,665    2,948,285             -           -     3,049,950 
 Share issue cost                   -           -     (55,500)             -           -      (55,500) 
 Other comprehensive 
  income - 
  revaluation of 
  investment                (323,381)           -            -             -           -     (323,381) 
                        -------------  ----------  -----------  ------------  ----------  ------------ 
 30th June 2017 
  - unaudited            (26,482,951)   2,672,692   20,386,239     1,926,120   7,641,598     6,143,698 
                        -------------  ----------  -----------  ------------  ----------  ------------ 
 
 

The notes on pages 9 to 11 form part of these financial statements

Consolidated Interim Statement of Cash Flows

for the 6 months ended 30 June 2017

 
                                     6 months      6 months     Year ended 
                                        to 30         to 30    31 December 
                                    June 2017     June 2016           2016 
                                    unaudited     unaudited        audited 
                                          GBP           GBP            GBP 
 Cash flows used in operating 
  activities 
 Loss before taxation             (2,418,414)   (2,939,919)    (4,805,354) 
 Adjustments for: 
 Depreciation of property, 
  plant and equipment                  89,800        67,183        144,403 
 Amortisation of intangible 
  assets                              449,179       125,000        312,749 
 Impairment of intangible 
  assets                                    -       575,250        575,250 
 Loss on sale of intangible                 -        10,500              - 
  assets 
 Share based payment expense          193,724       247,206        320,197 
 Write-off of intercompany                  -             -              - 
  receivable 
 Financial income                       (621)       (2,508)        (4,612) 
 Financial expense                      1,746         9,988          4,558 
 Dividend                                   -             -              - 
 Cash flows from operating 
  activities before changes 
  in working capital              (1,684,585)   (1,907,300)    (3,452,809) 
                                 ------------  ------------  ------------- 
 
 Decrease/(increase) in 
  trade and other receivables         125,754   (2,058,444)       (11,751) 
 Increase /(decrease) 
  in trade and other payables        (70,536)     2,257,238      (730,916) 
 Cash used in operations          (1,629,368)   (1,708,506)      (742,667) 
                                 ------------  ------------  ------------- 
 Income taxes received                 24,109             -        900,528 
 Net cash used in operating 
  activities                      (1,605,259)   (1,708,506)   (3,294,948)) 
                                 ------------  ------------  ------------- 
 
 Cash flows used in investing 
  activities 
 Interest received                        621         2,508          4,612 
 Investment                                 -             -       (20,947) 
 Purchase of intangible 
  assets                            (933,877)     (298,872)    (1,080,356) 
 Purchase of property, 
  plant and equipment                (94,976)      (58,794)      (155,942) 
 Net cash used in investing 
  activities                      (1,028,232)     (355,158)    (1,252,633) 
                                 ------------  ------------  ------------- 
 Cash flows from financing 
  activities 
 Interest paid                        (1,745)       (9,988)        (4,558) 
 Issue of share capital             3,049,950           386      3,186,074 
 Issue cost of share                 (55,500)             -       (86,824) 
 Net cash generated from 
  financing activities              2,992,705       (9,602)      3,094,602 
                                 ------------  ------------  ------------- 
 
 Net increase/(decrease) 
  in cash and cash equivalents        359,214   (2,073,266)    (1,452,889) 
 Cash and cash equivalents 
  at start of period                1,282,429     2,735,318      2,735,318 
 Cash and cash equivalents 
  at end of period                  1,641,643       662,052      1,282,429 
                                 ============  ============  ============= 
 

The notes on pages 9 to 11 form part of these financial statements

Notes to the consolidated interim financial statements

   1   Basis of preparation 

The interim condensed consolidated financial statements are the unaudited Consolidated Financial Statements of mporium Group plc, for the six months ended 30 June 2017. This non-statutory interim statement has been prepared on a basis consistent with that used in the preparation of the annual accounts, which are prepared under International Financial Reporting Standards as adopted by the EU ("IFRS"). They do not include all of the information required in annual financial statements in accordance with IFRS.

The interim financial statements were approved by the Board on 24 August 2017. The financial information set out in this interim report does not constitute statutory accounts as defined in Section 434 of the Companies Act 2006. The financial statements have been prepared under the historical cost convention and the consolidated financial statements incorporate the financial statements of the Company and its subsidiary companies.

The comparative figures for the year ended 31 December 2016 were derived from the statutory accounts for that year which have been delivered to the Registrar of Companies. Those accounts received an unqualified audit report which did not contain statements under sections 498(2) or (3) (accounting record or returns inadequate, accounts not agreeing with records and returns or failure to obtain necessary information and explanations) of the Companies Act 2006.

   2   Significant accounting policies 

The principal accounting policies and presentation followed in the preparation of this interim report have been consistently applied to all periods in these financial statements and are the same as those applied in the Group's annual accounts for the year ended 31 December 2016. The accounts for the Group can be obtained from the company's website.

   3   Critical accounting judgements and key estimation of uncertainty 

The preparation of financial statements in conforming with adopted IFRS requires management to make judgements, estimates and assumptions that affect the application of policies and reported amounts of assets, liabilities, income and expenses. The estimates and assumptions are based on historical experience and other factors considered reasonable at the time, but actual results may differ from those estimates. Revisions to these estimates are made in the period in which they are recognised. The critical accounting judgements made in preparing this interim report are the same as those in preparing the annual accounts for the Group for the year ended 31 December 2016 which can be obtained from the company's website.

   4   Business segments 

The mporium Group plc's operations are centred on providing software and supporting services. Management therefore considers there to be one reporting segment covering the entire Group.

A supplementary analysis of revenue is as follows:

 
                            6 months     6 months     Year ended 
                          to 30 June        to 30    31 December 
                                2017    June 2016           2016 
                           unaudited    unaudited        audited 
                                 GBP          GBP            GBP 
 
 Technology & Other 
  Recurring Revenue          925,027      508,982      1,223,599 
 Upsold Project Fees 
  to Existing Clients        127,723      361,491        600,509 
                           1,052,750      870,473      1,824,108 
                        ============  ===========  ============= 
 

Notes to the consolidated interim financial statements

continued

   5   Staff numbers 

The average number of persons employed by the mporium Group during the period including executive directors is analysed below:

 
                                 6 months to 30 June 2017       6 months to 30 June 2016   Year ended 31 December 2016 
                                                unaudited                      unaudited                       audited 
 Directors                                              5                              6                             5 
 Administration                                         5                              4                             4 
 Technology & Data Science                             15                             10                            11 
 Analytics, Search & Marketing                         12                             11                            12 
 Product & Project Management                           6                              3                             4 
 Sales & Account Management                            14                              8                            11 
                                -------------------------  -----------------------------  ---------------------------- 
                                                       57                             42                            47 
                                -------------------------  -----------------------------  ---------------------------- 
 
   6   Investments 

On 8 June 2015, the Company entered into a share swap agreement with Cxense ASA, the Norwegian specialists in data management and personalized online experiences, to license Cxense's technology.

The equity securities are denominated in NOK and are publicly traded in Norway. Fair values of this investment have been estimated by reference to quoted bid prices in active markets at the reporting date and are categorised within Level 1 of the fair value hierarchy. On the 27 July 2016, the business acquired 1,936 additional shares as part of a fundraise. A loss of GBP323,381 to reflect the movement in market value was recognised in other comprehensive income.

 
                              6 months      6 months     Year ended 
                            to 30 June    to 30 June    31 December 
                                  2017          2016           2016 
                             unaudited     unaudited        audited 
                                   GBP           GBP            GBP 
 Number of shares               53,113        51,177         53,113 
 Share price Norwegian 
  Krona                             82           150            145 
 FX NOK/GBP                      10.87         11.15          10.64 
 Fair value                    400,624       688,480        724,005 
 Revaluation recognised 
  in consolidated 
  statement of income        (323,381)       269,023        283,601 
 
   7   Loss per share 
 
                                                                     6 months to 30 June 
                                 6 months to 30 June 2017                           2016   Year ended 31 December 2016 
                                                unaudited                      unaudited                       audited 
                                                      GBP                            GBP                           GBP 
 
 Loss for the period                          (2,418,414)                    (2,939,919)                   (4,178,506) 
 Deemed average ordinary 
 shares 
 in issue during the period                   534,538,406                    470,206,403                   489,348,567 
 Loss per share                                    (0.01)                         (0.01)                        (0.01) 
 

Deemed average ordinary shares are used due to the application of merger accounting.

   8   Interim Report 

The Group's interim report will be available from the Company's registered office and on the Company's website www.mporium.com.

This information is provided by RNS

The company news service from the London Stock Exchange

END

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