mporium Group PLC Contract for Fast Web Media (3570Y)

TIDMMPM

RNS Number : 3570Y

mporium Group PLC

05 December 2017

5 December 2017

Mporium Group plc

("Mporium" or the "Group")

New commercial contract for Fast Web Media

Mporium Group plc (AIM:MPM), the technology firm delivering event-driven marketing, is pleased to announce a significant commercial agreement for its technology-led digital agency, Fast Web Media (FWM).

The seven-figure contract with a fully-owned subsidiary of a FTSE 100 company, represents the largest contract ever awarded to FWM in its 20-year history. The agreement involves the provision of technology and agency services over a 12 month period, across four key international markets.

FWM is renowned for creating bespoke digital strategies that deliver measurable commercial improvements. In Q1 2017, FWM relaunched as a technology-led agency, incorporating Mporium's proprietary technology into the overall agency offering. At the core of this strategy is Mporium IMPACT which identifies and monetises micro-moments, resulting in improved performance for digital advertising campaigns, from brand advertising to direct response.

Mporium's Chief Executive, Nelius De Groot, said:

"I am delighted to announce this landmark agreement, which represents the largest contract in FWM's history. Signing an international contract of this scale with a fully-owned subsidiary of a FTSE 100 company is a testimony to the professionalism and capabilities of the FWM organisation.

"The relaunch of FWM in Q1 2017 with a new technology-led focus has significantly enhanced the agency's offering. FWM has a proud heritage of innovation and, incorporating Mporium's technology, will generate additional revenue and client opportunities.

"This contract marks a very important milestone in the evolution of FWM, demonstrating that our strategy of relaunching FWM as a technology-led agency is paying significant dividends."

Enquiries

 
Mporium:                 020 3841 8411 
Nelius De Groot, Chief 
 Executive Officer 
 
Fast Web Media:          020 3841 8405 
Stephen O'Malley, Head 
 of Agency 
 
N+1 Singer:              020 7496 3000 
Mark Taylor 
 Michael Taylor 
 Alex Laughton-Scott 
 
Alma PR:                 020 3865 9668 
Rebecca Sanders-Hewett 
 Josh Royston 
Susie Hudson 
 

Notes to editors

About Mporium

Mporium is a technology company at the forefront of the transformation in digital marketing. Mporium's proprietary technology enables advertisers, to identify and monetise micro-moments - those moments when there are significant changes in the levels of consumer intent. Using technologies derived from financial services, these micro-moments are used to drive highly performant digital advertising campaigns: from brand advertising to direct response.

About Fast Web Media

Fast Web Media (FWM) is a technology-led digital marketing agency that was acquired by Mporium Group plc in May 2015. FWM was relaunched with a new technology focus in Q1 2017 and is renowned for creating bespoke digital strategies that deliver measurable commercial improvements. FWM has worked with an impressive client list that includes Carling, Barclays, the BBC, English Premier League and Bravissimo.

Based in the UK, Mporium Group plc is quoted on AIM, the junior market of the London Stock Exchange plc.

www.mporium.com

This information is provided by RNS

The company news service from the London Stock Exchange

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December 05, 2017 02:00 ET (07:00 GMT)