Koovs PLC Koovs announces international expansion (0932B)

TIDMKOOV

RNS Number : 0932B

Koovs PLC

31 March 2017

For Release at 7am on 31 March 2017

Koovs plc

Koovs announces strategy for international expansion into Middle East and Asia-Pacific

London, 31 March 2017: Koovs plc.(AIM:KOOV) announces its strategy to expand into additional high potential markets in Asia-Pacific and the Middle East.

The first international distribution agreement, signed today, will launch the Koovs Private Label Collection on SOUQ.com, the leading e-commerce player in the Middle East, this summer. The Private Label Collection is currently Koovs.com's best-selling single brand, accounting for 40% of sales.

Working with international distribution and fulfilment partners will enable the company to leverage in-country expertise in logistics and marketing and ensure Koovs remains focused on India, which is its core territory and the fastest growing e-commerce market in the world today.

Mary Turner, CEO of Koovs, said: "This is a great opportunity and I am excited to extend the Koovs brand into new territories with our first distribution deal for the Middle East. India remains our core market and the Private Label Collection will only be available in India on Koovs.com."

For further information please contact:

 
 
   Koovs plc 
    Mary Turner/Robert        Tel: +44 (0)20 
    Pursell                   7151 0170 
   Peel Hunt LLP 
   Dan Webster / George 
    Sellar                    Tel: +44 (0) 
    Jock Maxwell Macdonald    20 7418 8900 
    (ECM) 
   Media enquiries: 
    Headland 
    Lucy Legh / Rob           Tel: +44 (0)20 
    Walker / Pippa            3805 4822 
    Murphy 
 
 

This information is provided by RNS

The company news service from the London Stock Exchange

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March 31, 2017 02:00 ET (06:00 GMT)