Distil Share Discussion Threads

[berny3] 09/3/2017 10:15

Wetherspoons announced on Twitter

[someuwin] 08/3/2017 20:20

The important thing is not so much the number of bottles shifted but getting the brand in front of people. Each weatherspoon must have thousands passing through each week. Not just boozed up drinkers on a fri / sat night but families eating during the day too. It all helps on the way to making RedLeg a household name - and thus worth a fortune.

[glennborthwick] 08/3/2017 19:28

he wouldn't me what they pay for it S THAT COULD GET HIM IN TROUBLE but its not £15 so scale that down a bit

[berny3] 08/3/2017 18:34

Interesting to know how it sells. Thanks for the info.

[glennborthwick] 08/3/2017 18:03

If its £15 a bottle trade price would add £150 000 a year to turnover

[glennborthwick] 08/3/2017 17:59

he reckons a bottle a month

[glennborthwick] 08/3/2017 17:53

yep wlll ask him, I'm amazed they haven't rns'd it- as someone said its like getting a supermarket chain on board

[someuwin] 08/3/2017 16:53

Cheers glen - very useful info.

[berny3] 08/3/2017 16:47

gb - any chance you could find out quantity they have to stock and when the stock refresh comes in what the sort of refresh rate is?

[glennborthwick] 08/3/2017 16:33

Ive just had a message from a mate who is a manager of a whetherspoons and redleg is down as a "must have item with new menu."

"Yeah. Redlegs become a must stock product on the new menu"

[berny3] 08/3/2017 15:17

PIM cheers for the clarification - there is sufficient information being given now in releases to build a picture of what is going on. To release a statement to say results will be ahead of expectations you have to expect things are going well.

From open source searches you can see that demand remains strong. in the main outlets. added bonus today is that Wetherspoons are taking on Redleg Rum and that looks across the whole estate. That is like adding another Supermarket.

Great to have that in place for the Summer.

[petersinthemarket] 08/3/2017 14:40

Berny - ref Dis/TU
last years was 29 April 2016 so an update may be a bit later than you hoped.
pete

[berny3] 08/3/2017 10:30

SUW agree -

2014 there was a news release that Redleg was in 100 Mitchel and Butler Pubs - I wonder whether this has been extended.

Would be interested on any reports people have of how the brand is being advertised, how visual it is within the Pubs

Very interesting that JDW are using the term 'Rum Shack' as well.

This is great news. Prior to this we have news release that results would be ahead of expectations.

Hopefully this year is profitable.

[someuwin] 08/3/2017 10:12

I'm glad to see them rolling out in more on-license places. It creates a virtuous circle of increasing sales.

People see the product in the supermarket and are more likely to buy it in the pubs /clubs.

People see it in the pubs / clubs and are more likely to buy it in the supermarket.

[berny3] 08/3/2017 09:38

trading update in 3-to-4 weeks if following last year. Therefore expect it to be included in that. Info is already in public domain.

[someuwin] 08/3/2017 09:36

Wetherspoon's has almost 1000 outlets apparently.

[someuwin] 08/3/2017 09:25

Well done Berny - this is fantastic news.

Should warrant an RNS imo.

[someuwin] 08/3/2017 08:02

Excellent news if true.

[berny3] 08/3/2017 07:31

#goodreasontogotoweatherspoons

[glennborthwick] 07/3/2017 23:44

wow that would be massive news if they start rolling out across wetherspoonss

[glennborthwick] 07/3/2017 21:58

yes they started pre xmas with labels

[lr2] 07/3/2017 21:57

No. I hear that Wetherspoons pubs start serving RedLeg tomorrow though.