By Sven Grundberg 
 
 

STOCKHOLM--Ericsson (ERIC) expects to continue to grow in the U.S., given continued strong demand for latest generation smartphones, the company's chief executive said Friday.

Ericsson's sales in the U.S. was a bright spot in an otherwise dismal third-quarter report. The North American market now accounts for 26% of Ericsson's total sales and grew by 16% in the third quarter compared with the same quarter last year.

"Our position on the North American market is incredibly good. We work with all major operators over there," Hans Vestberg said in an interview.

The U.S. growth is driven by the continued popularity of mobile devices enabled with superfast Long Term Evolution data connectivity, such as Apple Inc.'s (AAPL) new iPhone 5 and smartphones from the likes of Samsung Electronics Co. (005930.SE).

Ericsson's CEO said he thinks the company's long term North American prospects are bright, given that rollouts of superfast fourth generation networks are still ongoing for some major U.S. operators.

"T-Mobile and Sprint have just started rolling out 4G networks in the U.S., while other operators such as AT&T and Verizon have done so for several years, and now focus on expanding capacity," he said. "In the long term, I have no doubts that growth in the U.S. will continue, although there is always the risk for short term dips."

Ericsson faces no major competition from its Chinese competitors ZTE Corp. (0763.HK) and Huawei Technologies in the U.S., due to concerns among U.S. law-makers that these firms have too close ties with the Chinese government and security services. Mr. Vestberg wouln't elaborate on how this lack of competition helps the company in the U.S. market.

"I concentrate on Ericsson. From my perspective it's pretty useless to form long-term strategy based upon different assumptions regarding my competitors. Then I would need to shift strategy constantly," he said. "I plan for tough times ahead, and for Ericsson to be the number one player in the industry, no matter the circumstances."

-Write to Sven Grundberg at sven.grundberg@dowjones.com

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